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Maximize Existing Relationships with Cross-Selling
January 24, 2012
Identify current members’ needs and match them to individual credit risk and affordability measures.
‘Onboarding’ Clock Is Ticking
January 13, 2012
By any measure, Bank Transfer Day must be considered a success.
Celebrating the Year of Cooperatives
January 10, 2012
Credit unions around the world will recognize the contributions cooperatives make every day in the lives of members and their communities.
Poised for an Era of Growth
January 03, 2012
Young people of my generation had more faith in their future than a lot of young people do today.
The Tail of Bank Transfer Day
January 02, 2012
The effects of Bank Transfer Day are likely to be long-lived for credit unions in a very positive way, if we can take advantage of it.
In Search of Gen Y
December 30, 2011
Attracting the next generation of members requires interacting on their terms and on their turf.
QR Codes: Passing Fad or Brilliant Marketing Tool?
December 23, 2011
Somehow, the best marketing tool of the online era is still flying under the radar of many small businesses.
Anyone Fed Up With Banks?
December 22, 2011
In the first weeks following banks’ announcements of their infamous debit card fees, more consumers joined CUs than joined during all of 2010.
Seize the Day
December 12, 2011
It's time to spend money on marketing and business development efforts.
‘It’s Not Me, It’s You’
December 11, 2011
The Facebook-fueled Bank Transfer Day convinced thousands of consumers to break off their bank relationships and move on.
Credit Union Magazine
March 2014 digital edition
Tweets about "#CUNAGAC"
A New Payments Paradigm
Prepare for the End of Gridlock
Solving the Fannie and Freddie Puzzle
Reviving the Spirit of St. Louis
This is a great list, but falls short. Consider the myriad of other risks that can bring the credit union to its knees: Technology risks including viruses, trojans, data breaches and other forms of security compromises. People risks, including disgruntled employees, social engineering attempts, social unrest, prison breakout, social media entries that also affect the mentioned reputational risk. Environmental risks, which could include derailed or overturned chemical tankers,blizzards, hurricanes, tornados, sink holes (save the Corvettes!), earthquakes, mudslides, forest fires. Leaders always need to be asking themselves, "What could stop us from performing our mission?" A solid crisis management organization, coupled with a realistic, exercised business continuity plan is vital to ensure continued operations.
Cash America self reported the Ohio collections robo signing incident which was a violation of company policy. An outside investigation was conducted and findings were reported to the state and CFPB. Customers were refunded money due the company before any federal or state action was announced.
This important article managed to engage & inform in a few short minutes. Kudos, CU Magazine!
This is such a great example of credit unions giving back. The key with Complex Community is that they don't just do these acts of kindness just to do them. They are a part of their culture (as you noted). Before starting a similar program, other credit unions should do a deep dive into their culture and then match their program to who they are.
This article is spot-on regarding engagement. In fact, many credit unions need to replace their sales training with member engagement training. Your members don't want to be sold to--they want to be engaged with. Likewise, your front-line staff are not sales people--they are educators.
Tweets by @cumagazine
Say: Who should be Credit Union Magazine's 2014 CU Hero of the Year?
William Armstrong, Northeast Community CU
Dan Morrisey, Queen of Peace Arlington FCU
William Rissel, Fort Knox FCU
Joni Senkpeil, Illinois CU System
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