Marketing

Measure Your Social Media Success

June 06, 2012
Marketers struggle to figure out how social media fits into the marketing mix and how to gauge its performance. READ MORE

Tablets Are Tops Among New Marketing Tools

June 04, 2012
“Now I can bring the power of the CU with me on my device.” READ MORE

Prepare for ‘Right Moment’ at ACUC

June 01, 2012
Keynoters Shawn Achor, Chris Brogan, Sally Hogshead, Tom Peters and Maj. Dan Rooney will highlight ACUC. READ MORE

Tips for Social Media Success

June 01, 2012
Advice for making the most of your credit union’s social media space. READ MORE

Marketing: The Blessing and the Curse

May 29, 2012
‘Be comfortable being uncomfortable,’ award-winning marketers advise. READ MORE

NIHFCU Launches Partnership With Biotechnology Association

May 24, 2012
CU has developed a range of products designed to specifically meet the demands of the healthcare and biomedical industry. READ MORE

‘Have Fun and Get It Done’

May 22, 2012
In the first of a five-part series, these top-notch marketers discuss how they approach their craft and accomplishments of which they’re particularly proud. READ MORE

Fixated on Fascination

May 11, 2012
CUs can create strong and immediate emotional reactions by standing out and taking a stand. READ MORE

De Dios Named Coopera CEO

May 03, 2012
CUs are the answer to connecting more Hispanics, both immigrant and U.S.-born, with the financial mainstream, she says. READ MORE

Invigorate Your Annual Meeting

May 01, 2012
Credit union increases turnout by paying members to attend. READ MORE
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