Community Service

E-mail Marketing Made Easy (Part I)

July 01, 2007
E-mail Marketing Made Easy (Part I) July 1, 2007 By Lisa Forlenza We all know the "e" in e-mail stands for electronic. However, I like to think "e" also stands for easy, efficient, and effective. If you're new to the world of e-mail marketing, you may believe embarking on an... READ MORE

'Am I in America?'

July 01, 2007
'Am I in America?' July 1, 2007 By Claire Ippoliti Editor's note: Claire Ippoliti, Philadelphia Federal Credit Union's vice president of lending, spent a week volunteering in New Orleans' Lower Ninth Ward, an area devastated by Hurricanes Katrina and Rita. The Lower Ninth Ward in New Orleans looks... READ MORE

Member Growth the Paraguayan Way

June 01, 2007
Member Growth the Paraguayan Way June 1, 2007 One lesson U.S. credit unions can learn from their Paraguayan peers: Be passionate about spreading the credit union gospel, Bill Raker, CEO of $691 million asset US Federal Credit Union , Burnsville, Minn., tells Credit Union Magazine . What did you learn... READ MORE

Vancity CU Finds its Niches

June 01, 2007
Vancity CU Finds its Niches June 1, 2007 Kelly McNeill-Sproxton, manager of relationship marketing for Vancity Savings Credit Union, Vancouver, B.C., shares with Credit Union Magazine the $6.4 billion asset institution's "thin and deep" strategy to target like-minded member segments. How big of a priority is member growth for Vancity?... READ MORE

Why Don't You Target the Hispanic Market?

May 01, 2007
Why Don't You Target the Hispanic Market? May 1, 2007 By Tony Malaghan The latest U.S. Census Bureau population estimates put the U.S. Hispanic population at 42.7 million, or 14.4% of the U.S. population. This means one out of seven U.S. inhabitants are Hispanic. The Bureau projects by 2050 the... READ MORE

What Makes Companies Thrive? Eleven Myth-Shattering Findings

April 01, 2007
What Makes Companies Thrive? Eleven Myth-Shattering Findings April 1, 2007 Oft-cited sources of competitive advantage have little or no impact on consistent, organic growth. That was a key finding revealed in "The Road to Organic Growth: How Great Companies Consistently Grow Marketshare from Within," by Edward Hess.  Hess's research revealed... READ MORE

Community Ties

March 01, 2007
Community Ties March 1, 2007 By Dick Radtke and Lucy Harr Find a need and fill it. Cloverbelt Credit Union , Wausau, Wis., followed that sage advice, and Rebecca's Closet came to life. This partnership between Cloverbelt and the Volunteer Center of Marathon County began with a chance encounter between... READ MORE

Desjardins Award Winners Embrace Youth Service

March 01, 2007
Desjardins Award Winners Embrace Youth Service March 1, 2007 Winners of the national 2006 Desjardins Youth Financial Education Award, which recognizes leadership in youth financial literacy, are leading the movement in youth financial education, says CUNA President/CEO Dan Mica. "Each of them has something to show the rest of us... READ MORE

Membership Growth: The Better Thief Wins

January 01, 2007
Membership Growth: The Better Thief Wins January 1, 2007 By Rich Jones How do you grow a credit union in static or congested market? Growth is static in Elevations Credit Union's primary market, Boulder, Colo. The 2004 census information was depressing--Boulder County grew by 957 people. That's not to say... READ MORE

Training Program Improves Service to Underserved Latino Community

January 01, 2007
Training Program Improves Service to Underserved Latino Community January 1, 2007 Credit unions will have help tailoring their products and services for the underserved Latino community through an expanded agreement between IBT Enterprises LLC , Norcross, Ga., and CUNA Strategic Services . Under the new program, credit unions can reach... READ MORE
Credit Union Magazine

Credit Union Magazine

October 2014

What's Popular

Popular Stories

Recent Discussion

Your Say: Does Your CU Offer Subprime Loans?

View Results Poll Archive