Marketing

River City FCU's Outreach Targets New Core Group

CU focuses on the growing Hispanic population.

March 02, 2015
'We knew we had to build capacity to serve this market.' Read More

Prime Opportunities with Hispanics

Three areas in which credit unions can enhance their Hispanic outreach

March 01, 2015
CUs with Hispanic growth programs experienced a 5.09% average annual membership growth rate in the three years after implementation. Read More

Building Members’ Trust

Show young members and Hispanics you’re in their corner, and they’ll reward you with loyalty.

March 01, 2015
When courting CU members, actions speak louder than words. Read More

Commit to Financial Education

Teaching members to better manage their finances is a win-win.

February 27, 2015
CU employees who commit to financial education often say it’s life-changing for both members and themselves. Read More

Youth Month Creates Lifelong Members

Unleash your creativity to connect with youth in your community.

February 27, 2015
Event helps CUs attract new members and improve financial literacy. Read More

Accounting Major Lands Role as Next Gen’s ‘Champion’

CitizensFirst CU names first ambassador for its young adult outreach program.

February 26, 2015
'Outreach Champion' will spread the word about personal finance to young adults. Read More

Hispanic Outreach: Language is Not a Barrier to Growth

Cultural awareness matters most to Hispanics, according to Vantage West CU.

February 25, 2015
'Not every message has to be delivered in Spanish.' Read More

CUs Activate Unite for Good Principles

CUNA will showcase CUs' engagement with Unite for Good through banners and visual storyboards.

February 18, 2015
CUNA will showcase CUs' engagement with Unite for Good through banners and visual storyboards. Read More

Mastering Hispanic Outreach

CUs share best practices for connecting to the growing Hispanic community.

February 18, 2015
'You don’t have to reinvent the wheel.’ Read More

Building the Global CU Brand

World Council initiative aims to tell consumers that CUs have the financial services they want.

February 17, 2015
Three-phased 'Build the Brand' campaign spreads the CU gospel worldwide. Read More

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