ARTICLES
Embrace employees’ ambitions and provide a pathway for advancement.
May 1, 2013
Don’t force upwardly mobile employees to keep their intensions secret.
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Council honors top marketers, business developers.
April 12, 2013
The CUNA Marketing & Business Development Council gave out its most prestigious awards during its 20th Annual Conference in Anaheim, Calif.
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CUNA Marketing & Business Development Council Conference
Business development staff are CUs’ branding ‘secret weapon.’
March 25, 2013
Smart CUs don’t push products; they promote their brands.
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When CUs develop leaders and build career plans, employee engagement takes hold.
February 11, 2013
Engagement is a byproduct of the development and career planning we provide employees.
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Five ways to forge closer ties with select employee groups.
January 29, 2013
Use your top brand ambassadors to 'sound the drum' about your CU's products and services.
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Hire self-starters and don’t chain them to their desks.
January 15, 2013
CUs are realizing the importance business development, but aren’t sure how to approach it.
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Business lending requires strong relationship-building, which favors CUs.
November 30, 2012
Expanding business lending could make CUs significant contributors to the national economic recovery.
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Management, staff, and volunteers will find opportunities for training and participation in this lineup of current CUNA offerings.
September 1, 2012
Management, staff, and volunteers will find opportunities for training and participation in this lineup of current CUNA offerings.
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Top-Notch Marketers: Part V
Marketing and business development success starts with the CU’s leadership, three award-winning marketers say.
June 15, 2012
“Despite our never-ending deadlines and projects, remember to have fun and build relationships along the way.”
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Does your CU have a succession plan—or just an emergency plan?
June 5, 2012
In effective succession plans, two main elements work together: executive development and incentives.
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