Hispanic Resources

Coopera Blog

Coopera

Cooperative-wide Involvement Important to Growth Efforts

When Greater Iowa Credit Union, headquartered in Ames, Ia., acquired two branch locations with large Hispanic membership populations, the senior leadership team knew the credit union had to step up its efforts to serve this important member segment. Focused on positively impacting its membership base, Greater Iowa implemented a Hispanic initiative, which started as a very marketing-centric approach and grew it to include full credit union involvement. READ MORE

CUNA Corner

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CUNA’s Hispanic Outreach Committee is dedicated to helping credit unions attract and serve members of the Hispanic community. Use this resource to share resources, success stories, and recommendations so others can learn from your experiences. READ MORE

   

Strategic Partner

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If the strategic goals of your credit union include member growth, consider the advantages of serving your local Hispanic community. By providing dignified financial services to Hispanics, you’ll find success—and make a difference in the lives of your neighbors. READ MORE

Hispanic Resources

hispanicresources

Starting a new initiative or expanding your credit union's current outreach to the Hispanic community? Use these links to research sites, news, and government agencies to assist you with gathering information, tools, and resources for your program. READ MORE

Coopera Blog Archive

Cooperative-wide Involvement Important to Growth Efforts

The following case study is an excerpt from Coopera’s Iowa Hispanic Opportunity Report for the Iowa Credit Union League (ICUL). For more information, contact the ICUL at www.iowacreditunions.com. When Greater Iowa Credit Union, headquartered in Ames, Ia., acquired two branch locations with large Hispanic membership populations, the senior leadership team knew the credit union had [...]

A Solid Foundation is the Key to Success

The following case study is an excerpt from Coopera’s Iowa Hispanic Opportunity Report for the Iowa Credit Union League (ICUL). For more information, contact the ICUL at www.iowacreditunions.com. In 2006, Des Moines Metro Credit Union (DMMCU), headquartered in Des Moines, Ia., performed an in-depth analysis to determine whether opening a new branch was the best [...]

Growing Demographic Prompts New Outreach Initiatives

The following case study is an excerpt from Coopera’s Iowa Hispanic Opportunity Report for the Iowa Credit Union League (ICUL). For more information, contact the ICUL at www.iowacreditunions.com. At the time Ascentra Credit Union, headquartered in Bettendorf, Iowa, first attempted to reach out the Hispanic community, it had five branches, and of those, two were [...]

Bridging a Cultural Custom with the Credit Union Experience

For many immigrants, particularly Latinos, using tandas is a way of life. Also known as cundinas, sans or quinelas, tandas are informal borrowing and lending circles that provide an alternative to a traditional savings account and a loan from a financial institution. Quite simply, tandas allow for a short-term, no-interest loan and savings account among [...]
CU Mag cover July 2014

Credit Union Magazine

July 2014

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