Articles by Dianne Molvig

The Mobile Wallet

When a mobile payments platform finally emerges, CUs need to be ready.
Dianne Molvig
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But even plastic cards might become passé with the entrance of the mobile wallet.
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CUs Getting Back in the Card Game

Seeking increased control and revenue, many CUs are bringing their card programs back in-house.
Dianne Molvig
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Seeking increased control and revenue, many CUs are bringing their card programs back in-house.
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Big Challenges Confronting Small Credit Unions

The entire CU movement is building a broad base of support to help small CUs survive and thrive.
Dianne Molvig
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It’s tough to fight economies of scale, as small CUs are well aware.
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Co-op Power

The co-op business model is shining brighter next to Wall Street’s tarnished image.
Dianne Molvig
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Many credit unions are joining forces with cooperatives from other sectors, such as grocery and housing co-ops, for mutual benefit.
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Anyone Fed Up With Banks?

The consumer backlash over proposed fees created a spike in CU membership growth.
Dianne Molvig
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In the first weeks following banks’ announcements of their infamous debit card fees, more consumers joined CUs than joined during all of 2010.
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When Disaster Strikes

CU personnel who have experienced disasters offer advice on business continuity planning.
Dianne Molvig
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When Louisianans think about floods, they usually think of “water falling from the sky or blown in by the wind,” says Mignhon Tourné, CEO at $300 million asset ASI FCU.
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Pumping Up Auto Loan Volume

CUs find innovative ways to rebuild auto loan portfolios that lost $15 billion since 2006.
Dianne Molvig
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Auto loans have long been the bread and butter of credit union lending. But these days the bread is a tad drier and the butter a bit scarcer.
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So You Want to Start a CU?

The chartering process can take years and requires patience, perseverance, and the ability to jump through hoops.
Dianne Molvig
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The movement’s history is rich with stories of credit union pioneers barnstorming the U.S., starting credit unions on a shoestring and storing deposits in a shoebox.
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Member Growth Strategies

CUNA survey reveals low awareness of CUs, changing attitudes, and fickle financial preferences.
Dianne Molvig
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Highlight the key features nonmembers say would persuade them to join a CU.
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Boomer Loyalty Has Limits

Baby boomers want objective financial advice, developed just for them. If they don’t get it, many will walk out the door.
Dianne Molvig
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Baby boomers' needs are diverse and complex. These members can be a viable target for long-term relationships if CUs can meet their needs.
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