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ceo performance review
Articles Tagged with 'data'
Cyber and Data Security Incidents, Related Losses on the Rise
July 03, 2014
CUs can no longer rely solely on their IT staff to ward off attacks.
'A Little Predicting Goes a Long Way'
April 20, 2014
Analytical tools sift through mountains of consumer behavioral data.
Segmentation Sparks Growth and Member Loyalty
March 22, 2014
Analysis aids segmentation, which has become the magic word in credit card marketing.
Unearth Hidden Treasure with Data Analytics
March 19, 2014
CUs have an immense amount of data, but need to know how to use it.
New Alliance Provides Improved Data Security
March 05, 2014
CUNA Strategic Services adds Awareness Technologies as a strategic alliance provider.
Safety in Patterns
February 21, 2014
Biometrics delivers on two critical consumer expectations: convenience and security.
Three Fundamentals of Data Security
February 17, 2014
‘Transform staff from your biggest security weakness to your biggest security strength.’
Trust and Competence Grow Membership
February 10, 2014
Trust is earned over time through consistency in words and actions.
How Will the Target Data Breach Play Out?
February 06, 2014
‘Everyone is looking for the silver bullet fix.’
Technology Helps CUs Become ‘Practically Perfect in Every Way’
February 04, 2014
Don’t be disrupted by digital technology; use it to become a disrupter.
Credit Union Magazine
July 2014 digital edition
Slide Show: The Daily Duties of a Home-Based CU Manager
Regulators Focus on Interest-Rate Risk
Five Cyber Security Considerations for CUs
Advocacy Puts Board Members on Offense
Win Employee Love: Four Steps
David, good point about the "recovering comfortably" comment. That was an editorial addition--which I'll remove.
Many good points but too rosy? Will the "Federal Reserve raise short-term interest rates 1% per year for the next three years, starting in 2015—“probably next year at this time” ? I have heard from other economist that the US government will go bankrupt if that happens due to the QE the fed has done for several years. Also it seems an exaggeration to say “We survived a heart attack,now the economy is recovering comfortably." Comfortably recovering is too ignore the economic stress that many members still live with daily that will eventually affect many credit unions.
Karan, Great article and insight. I would also recommend that you start getting those credit cards into the hands of the youth BEFORE they are in college. One of the best ways to reach this young generation is through mom and dad. Before the student goes to college, get them started with a credit card (even if mom and dad are joint on it). It's never too early to start marketing credit cards. Mark
I would respectfully disagree that transactional data is a good place to start. In my opinion, relationship data is a much better starting point. Transactional data tends to require more "mining" of thousands/millions of transactions to identify opportunities or threats. Relationship data, however, involves identifying and profiling your high-value relationships (those profitable relationships with multiple products/services, for example) and leveraging that information to attract/cross-sell similar members. Generally involves a bit less effort and quite a bit higher return.
Congratulations on a fine article. Perhaps the best advise is unsaid but exemplified throughout the article - namely avoiding the use of the term "Financial Literacy." The term is insulting and counterproductive because it implies that those who take the training are "Illiterate."
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