Items Tagged with 'rewards'
E-commerce apps enable CUs to compete with mega financial institutions.
July 1, 2014
When social media and smartphones are used in conjunction with mobile e-commerce apps, a new world of opportunity opens for CUs.Read More
As demographics change, consumers’ card reward preferences also shift.
July 1, 2014
Rewards programs are the top driver of which credit card tops a wallet, says Annie Cox, director of loyalty solutions at PSCU.Read More
Before jumping into social media, figure out what will work for your CU.
April 11, 2014
Your baseline content should focus on what affects members directly.Read More
Financial rewards alone often generate only short-term boosts of energy.
January 14, 2014
Nonfinancial motivators often are more effective than cash in building long-term employee engagement.Read More
Members benefit from linking all of their credit and debit accounts under one rewards umbrella.
June 28, 2013
‘Explain not just what to do but what the possibilities are.’Read More
Rewards programs are a go-to strategy across industries.
December 28, 2012
Nearly 90% of U.S. consumers participate in some type of rewards program.Read More
Evaluate risk, cut costs, and retool traditional promotions.
October 4, 2012
Don’t automatically exclude consumers with less-than-perfect credit.Read More
Rewards program supports the local economy and nets $4 million in new credit lines.
October 1, 2012
Linda Douglas, vice president of marketing, Michigan First CU, Lathrup Village, talks about her CU's success.Read More
Cash-based rewards programs provide immediate gratification.
June 28, 2012
Let members choose their own PIN, and get the cards into members’ hands right away.Read More
CUs reshape loyalty programs in anticipation of lower interchange fee income.
May 15, 2012
The Durbin amendment is like a big earthquake: Those closest to the event experience the most severe trauma. Those further away experience less shock but still feel uneasy.Read More