Items Tagged with 'spanish'

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Special Report: Hispanic Outreach

Focus on Members’ Lifestyle Needs, Not Cultural Differences

Bilingual service and collateral can set your CU apart from competitors.
February 14, 2013
Great Basin FCU overhauled its infrastructure to meet the needs of Hispanic consumers.
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Marketing to Hispanics? Find the Right Translator

Make marketing messages understandable and culturally relevant.
January 24, 2011
CUs sometimes fall short when translating marketing messages from English to Spanish.
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CU Mag cover July 2014

Credit Union Magazine

July 2014

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