Items Tagged with 'pricing'

ARTICLES

Data Analysis Improves Relationship Pricing Programs

Business intelligence software can unearth treasure trove of member data.
Tyson Nargassans
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High levels of electronic transactions drive long-term relationship retention.
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Fee or Free? Let Members Choose

Four-part ‘fee avoidance’ strategy helps CUs develop strong member relationships.
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‘Menu-based’ pricing helps CUs generate income in a fee-averse environment.
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Special Report: CU Reality Check 2013

Six Loan and Deposit Pricing Lessons

Don’t base loan and deposit pricing decisions on what your competitors are doing.
Steve Rodgers
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Understand members’ behavior and use segmentation strategies to reduce funding costs.
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Tools of the Trade

Credit Card Market Worth the Risks

'Generally, CUs have the most consumer-friendly credit card offerings in the market.'
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Risk-based pricing has shifted old credit card levels from regular, gold, and platinum to platinum across the board.
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Credit Card Pricing: Navigating a Post-CARD Act Market

New legislation changes the credit card game.
Libby Vertz
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Credit unions nationwide face a new, revamped market.
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It's Time to Make Mortgages

Capture mortgage market share while you can.
Aaron Bresko
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The housing crisis and recession have given CUs an opportunity to serve more members. But this period of heavy mortgage refinancings won’t last forever.
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It's OK to Raise Prices During a Recession

Going lean and slashing prices doesn't work for many companies.
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Companies should compete on the basis of initiatives for which their customers willingly pay higher prices.
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