Items Tagged with 'pricing'

ARTICLES

Data Analysis Improves Relationship Pricing Programs

Business intelligence software can unearth treasure trove of member data.
High levels of electronic transactions drive long-term relationship retention.
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Fee or Free? Let Members Choose

Four-part ‘fee avoidance’ strategy helps CUs develop strong member relationships.
‘Menu-based’ pricing helps CUs generate income in a fee-averse environment.
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Special Report: CU Reality Check 2013

Six Loan and Deposit Pricing Lessons

Don’t base loan and deposit pricing decisions on what your competitors are doing.
Understand members’ behavior and use segmentation strategies to reduce funding costs.
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Tools of the Trade

Credit Card Market Worth the Risks

'Generally, CUs have the most consumer-friendly credit card offerings in the market.'
Risk-based pricing has shifted old credit card levels from regular, gold, and platinum to platinum across the board.
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Credit Card Pricing: Navigating a Post-CARD Act Market

New legislation changes the credit card game.
Credit unions nationwide face a new, revamped market.
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It's Time to Make Mortgages

Capture mortgage market share while you can.
The housing crisis and recession have given CUs an opportunity to serve more members. But this period of heavy mortgage refinancings won’t last forever.
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It's OK to Raise Prices During a Recession

Going lean and slashing prices doesn't work for many companies.
Companies should compete on the basis of initiatives for which their customers willingly pay higher prices.
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