Items Tagged with 'loyalty'

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#CUNAPayments

Scenes from the CUNA Payments Roundtable

Don’t lose sight of the basics in today’s fast-changing world.
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‘There’s a lot of news—and noise—surrounding payments right now.’
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Connect With #CUYouthWeek

CUs will celebrate Credit Union Youth Week April 20-26.
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CUs will celebrate Credit Union Youth Week April 20-26.
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Do Consumers Understand Your Brand?

Marketing communications will be greatly influenced by technological advances and expectations this year.
Lora Bray
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Technology provides the opportunity to revive member loyalty.
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CU Member Loyalty Rises at Banks’ Expense

Nearly 60% of members say a CU is their primary financial institution, up from 42% in 2009.
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Financial crisis triggered many consumers to move their business from banks to CUs.
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Social Media Fuels Relationship Loyalty Programs

Members benefit from linking all of their credit and debit accounts under one rewards umbrella.
Adam Mertz
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‘Explain not just what to do but what the possibilities are.’
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Look Outside the CU Movement for Rewards Inspiration

Rewards programs are a go-to strategy across industries.
Karan Bhalla
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Nearly 90% of U.S. consumers participate in some type of rewards program.
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Book Reviews

'The Thank You Economy'

Social media has revolutionized how business is conducted.
Lora Bray
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Are you grateful for your members’ business? Then say so!
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Secrets of Member Service Success

Figure out what’s driving each member’s need and help them meet it.
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Each member interaction is an opportunity to learn something and leverage that knowledge.
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Durbin Amendment Shakes Up Debit Rewards

CUs reshape loyalty programs in anticipation of lower interchange fee income.
Patrick Totty
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The Durbin amendment is like a big earthquake: Those closest to the event experience the most severe trauma. Those further away experience less shock but still feel uneasy.
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‘Onboarding’ Clock Is Ticking

The first 60 to 90 days are critical for success.
Steve Rodgers
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By any measure, Bank Transfer Day must be considered a success.
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