Items Tagged with 'sales'

ARTICLES

Understand Your Sales Culture

Ultimately, CUs should identify and address members’ underlying financial needs.
October 22, 2013
Creating a sales culture involves many puzzle pieces, according to “Recipes for a Sales Culture,” a white paper from the CUNA Operations, Sales & Service Council.
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CUNA Community CU & Growth Conference

An Authentic Brand Sells Itself

Design a unique consumer experience true to your ideals, and members will buy in.
October 11, 2013
Focus your brand on your sustainable, competitive advantage.
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Corlinda Wooden

The Nerf of Some People!

Trainer aims to keep people laughing while they learn.
October 2, 2013

‘Consistent monthly huddles’ keep staff on track.


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CUNA Tech/Ops Council Conference

CUNA Ops Council Honors Best of the Best

Best-of-show, Awards of Excellence granted during annual conference.
September 25, 2013
Red Canoe CU and Empower FCU take top honors.
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Make Members’ (Financial) Dreams Come True

Apply the four keys to the Disney service culture.
September 9, 2013
When it comes to fostering a sales and service culture, who better to study than the Walt Disney Company?
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Transform Service Into Sales

CUNA Creating Member Loyalty transforms your CU's culture.
August 14, 2013
CML promotes a culture that exceeds member expectations and increases bottom-line sales.
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America's Credit Union Conference

Maximize Noninterest Income with a Transparent Sales Culture

Align your efforts to best serve your membership's needs.
July 12, 2013
Train your staff to build lasting relationships by connecting members with a full range of products and services.
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America's Credit Union Conference

Vendors Showcase Best Practices

CUs have many options for keeping members safe, improving loan volume, and tackling other important issues.
July 10, 2013
Conference sessions highlight cutting-edge solutions.
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Award-winning lenders, part III

Teamwork, Sales Focus Lead to Mortgage Success

Staff view their jobs as if they're running a small business.
January 22, 2013
Incentives, competitive rates, new products, and community partnerships, also grow loan volume.
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Council Lauds Training Innovators

Themed training and a unique merger garner top 2012 training awards.
January 10, 2013
Targeted training enhances employee engagement and job satisfaction.
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Great article! Unfortunately, most employees don’t feel valued or appreciated by their supervisors or employers. In fact, research has shown that the predominant reason team members quit their jobs is because they don’t feel valued. This is in spite of the fact that employee recognition programs have proliferated in the workplace – over 90% of all organizations in the U.S. has some form of employee recognition activities in place. But most employee recognition programs are viewed with skepticism and cynicism – because they aren’t viewed as being genuine in their communication of appreciation. Getting the “employee of the month” award, receiving a certificate of recognition, or a “Way to go, team!” email just don’t get the job done. How do you communicate authentic appreciation? We have found people have different ways that they want to be shown appreciation, and if you don’t communicate in the language of appreciation important to them, you essentially “miss the mark”. Additionally, employees need to receive recognition more than once a year at their performance review. Otherwise, they view the praise as “going through the motions”. A third component of authentic appreciation is that the communication has to be about them personally – not the department, not their group, but something they did. Finally, they have to believe that you mean what you say. How you treat them has to match the words you use. If you are not sure how your team members want to be shown appreciation, the Motivating By Appreciation Inventory (www.appreciationatwork.com/assess) will identify the language of appreciation and specific actions preferred by each employee. You then can create a group profile for your team, so everyone knows how to encourage one another. Remember, employees want to know that they are valued for what they contribute to the success of the organization. And communicating authentic appreciation in the ways they desire it can make the difference between keeping your quality team members or having a negative work environment that everyone wants to leave. Paul White, Ph.D., is the co-author of The 5 Languages of Appreciation in the Workplace with Dr. Gary Chapman.

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