Items Tagged with 'marketers'


CUNA Marketing & Business Development Council Conference

Be a ‘Rock Star’ Marketer

Successful marketers and business developers do three things consistently well.
Bill Merrick
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‘Success today is a team sport.’
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Seven Marketing Metrics Worth Obsessing Over

Leads and sales revenue are important, but they’re not good measures of what could be.
John Jantsch
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Everyone wants more leads, but the gold is in converting more leads to customers.
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Align Marketing and Compliance

Four simple questions can help CUs avoid common online marketing compliance missteps.
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Well-intentioned marketers sometimes make mistakes that can have drastic consequences.
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