Items Tagged with 'marketing'

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Membership Growth Strategies

Growth strategies emerge from data in CUNA’s National Member & Nonmember Survey.
One of two Hispanics living in the U.S. is either unbanked or underbanked.
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Boomers Are a Booming Business

How can you provide financial strength and opportunity for your boomer members?
‘Marketers are overlooking one of the biggest goldmines for disposable income: the baby boomer generation.’
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Take a Selfie!

Image repair does not occur easily.
‘The No. 1 challenge for banks is differentiating themselves from other financial firms that have bad reputations.’
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Unite for Good

High Traffic for Billboard Campaign

The giant number jumps right off the billboards: $47,598,899.
No, that’s not the latest New Jersey lottery prize figure.
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Solving Consumers' Problems Wins Their Wallets

To succeed in the 'honest economy,' CUs must become a go-to source of information.
The digital revolution has transformed how consumers make purchasing decisions, says content marketing guru Marcus Sheridan.
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Outsource Social Media? It's Working for These CUs

Resource-strapped CUs pleased with early returns from partnership with marketing firm.
'It takes time, diligence, and consistency to implement a social media strategy.'
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Stay Ahead of New Marketing Trends

CUNA offers a number of opportunities for marketing professionals to learn and grow.
CUNA offers a number of opportunities for marketing professionals to learn and grow.
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Ten Marketing Myths that Plague CU Professionals

Myth 1: Marketing is easy.
White paper dissects and dispels 10 myths about CU marketing.
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CUNA Marketing & Business Development Council Conference

BECU Shines Brightest at Diamond Awards

TV campaign featuring members' stories earns Best of Show honor.
TV campaign featuring members' stories earns Best of Show honor.
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Unearth Hidden Treasure with Data Analytics

Business intelligence services help CUs turn data into action.
CUs have an immense amount of data, but need to know how to use it.
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