Items Tagged with 'outreach'

ARTICLES

'Ditch Your Bank' Awareness Campaign Opens Eyes

'We created a lot of awareness in a quick amount of time.'
Effort targeted members age 18 to 35 via mobile channels.
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Special Report: Hispanic Outreach

Culture Club: California CU Immerses Staff in Hispanics’ Language, Customs

Identifying with foreign-language speakers' challenges improved outreach efforts.
Hispanics comprise 20% of the total membership at Travis CU, the dividend from an eight-year effort to appeal to the community.
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Special Report: Hispanic Outreach

Focus on Members’ Lifestyle Needs, Not Cultural Differences

Bilingual service and collateral can set your CU apart from competitors.
Great Basin FCU overhauled its infrastructure to meet the needs of Hispanic consumers.
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Latino CU Conference

CU Revs Up Its Hispanic Outreach

Along the way, Greater Iowa CU disproves some closely held stereotypes.
Six-step approach leads to significant Latino membership growth.
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