Articles from our Experts in Marketing

Be a ‘Rock Star’ Marketer

March 13, 2014
‘Success today is a team sport.’ READ MORE

Ten Ways to Make Your Social Media Rock

September 13, 2013
Social media may have a low cost of entry—but it’s not easy to do well. READ MORE

Why Care about Immigration Reform?

August 01, 2013
Newly documented Hispanic immigrants will provide a big growth opportunity for CUs. READ MORE

CUs Are Cool Again. Embrace It.

August 01, 2013
Consumers are environmentally conscious, health conscious, and financially conscious. READ MORE

Time for Action on ‘the Vision’

April 22, 2013
Values-based service is part of our DNA—and this shift thus fits right into our wheelhouse. READ MORE

Social Media Skeptics Harder to Find

March 12, 2013
Social media has evolved into an increasingly important avenue for marketing interactions. READ MORE

Seven Steps to Better Business Development

January 15, 2013
CUs are realizing the importance business development, but aren’t sure how to approach it. READ MORE

Bank Transfer Day—One Year Later

November 09, 2012
From a marketing and public relations standpoint, Bank Transfer Day was a success. READ MORE

Employment Picture a Bit Fuzzy

November 01, 2012
There is good and bad news on the economy, says CUNA economist Mike Schenk. READ MORE

Working Toward a Shared Vision

August 13, 2012
Most of us agree on the common values that bind us together as a movement: People helping people and people before profit. READ MORE
CU Mag cover July 2014

Credit Union Magazine

July 2014

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