Articles by Lora Bray

Service Without Reservation

A recent trip to the luxurious Broadmoor Hotel offers value lessons in outstanding service.
July 2, 2012
How might your CU create superior member service interactions that ensure loyalty and promote member growth?
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Catalysts for Change

Don't wait for the temperature to rise before you take action
July 1, 2012
Is your decision making the result of an unexpected catalyst or forward thinking?
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These Are a Few of His Least Favorite Things

It’s interesting what a little experience can do to change one’s perspective.
June 11, 2012
Contemplate your CU’s frame of reference: Do you offer products and services based on your own experiences—without understanding the competition’s activities or member needs?
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Focus on Your Core Strengths

Are you successfully engaged with core product and service offerings?
June 4, 2012
When it comes to meeting members’ needs, go back to the basics.
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A Bit of Unpleasantness

Do privacy violations at your CU leave members feeling trapped?
May 21, 2012
Reports of consumer loan fraud rose 127% from 2010 to 2011.
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How Does Your Garden Grow?

CUs invest in members to sow the seeds of success.
May 14, 2012
Meeting members’ needs is like gardening: Each requires nurturing, patience, and persistence.
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Monitor Risks as Employees Use Social Media

Your policies should inform employees that they’re responsible for the content they post on social media sites.
May 11, 2012
Fewer than 30% of large organizations will block employee access to social media sites by 2014, according to Gartner. That’s compared with 50% just two years ago.
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In the Deep Freeze

Icy news still pervades the unemployment front.
May 7, 2012
Also chilling is research regarding consumers’ spending and savings habits.
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It's Not Confusing; It's Confucius!

‘Reviewing what you have learned and learning anew, you are fit to be a teacher.’
May 1, 2012
What can we learn from past mistakes in the mortgage arena?
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A Bridge Too Far

Dental miscue reveals risks of multi-tasking.
April 30, 2012
Wise information management will lead to a clean bill of health.
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CU Mag cover July 2014

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July 2014

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