Fewer than 30% of large organizations will block employee access to social media sites by 2014, according to Gartner. That’s compared with 50% just two years ago.
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In the Deep Freeze

Icy news still pervades the unemployment front.

May 07, 2012

Lora Bray

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Also chilling is research regarding consumers’ spending and savings habits.
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It's Not Confusing; It's Confucius!

‘Reviewing what you have learned and learning anew, you are fit to be a teacher.’

May 01, 2012

Lora Bray

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What can we learn from past mistakes in the mortgage arena?
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A Bridge Too Far

Dental miscue reveals risks of multi-tasking.

April 30, 2012

Lora Bray

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Wise information management will lead to a clean bill of health.
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The Guest in the Garage

Fresh solutions come from approaching business issues with a knowledge and understanding of the facts.

April 16, 2012

Lora Bray

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Finding answers to our problems may take time, trial, and error, but performing due diligence is a great start.
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Don't Throw Tomatoes During Difficult Conversations!

How do you help members deal with sensitive financial issues?

April 09, 2012

Lora Bray

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Nearly three-fourths of retirees don’t regularly discuss their personal finances with family.
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It's Tea Time!

Settle back, tea cup in hand, as you review this week's research.

April 02, 2012

Lora Bray

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Our cup runneth over with information about the economy, employment, and healthcare.
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That's What Friends Are For

Mentoring arrangements benefit all involved parties.

April 01, 2012

Lora Bray

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This week’s survey findings examine mobile banking, budget issues—and a brief about young adults moving home that may surprise you.
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Credit Union Magazine

Access the May digital edition

May 2012

Recent Discussion

Lora has some excellent tips for us on articles we should read. Thanks Lora!

Definitely, we agree. It’s not only important to adapt to the market, but also to ensure that the organization as a whole has buy-in of this growth strategy. Without full commitment, you could be doing a disservice to your credit union and your Hispanic community.

Good points all, Joni, and thanks for putting it in plain English. DigitalMailer has been consulting a number of clients and affiliates on social media, and the question always arises: "Well, what if someone says something bad about us?" The answer is, they might be already. Not seeing it doesn't mean it can't hurt you. Make sure that, if you're not offering an engaging social media presence, you're at least able to monitor the possible threats.

Chris Brogan is simply awesome and this interview is spot on. Hearing Brogan speak at America's Credit Union Conference is worth the price of admission. Every credit union can learn from his wisdom. Social media is about building a community and credit unions can do that successfully with their members. But they can't do it with everyone: they should also target their social media efforts to particular niches.

Bill, your comments are on the mark. In order to demonstrate that the CU truly understands the risk inherent in lending, the ability to clearly articulate a meaningful discussion of the lending rationale behind lending decisions is critical. All too often, CUs leave it up to the sales force to determine a "marketing" direction for lending activity and the sellers are only too willing to fill the void create by a lack of a clear defined lending culture and credit environment. In large organizations marketing and lending should work hand in hand in defining what sales and lending goals are. The marketing culture needs to be informed of the dynamics of the lending environment and the credit culture must understand the marketing opportunities and threats. In smaller CUs the senior lender in conjunction with the board must, as you indicate, clearly document the what and why of the credit culture.

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Articles by Lora Bray

A Bit of Unpleasantness

How Does Your Garden Grow?

Monitor Risks as Employees Use Social Media

In the Deep Freeze

It's Not Confusing; It's Confucius!

A Bridge Too Far

The Guest in the Garage

Don't Throw Tomatoes During Difficult Conversations!

It's Tea Time!

That's What Friends Are For

Credit Union Magazine

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A Bit of Unpleasantness

Recent Discussion

Lora has some excellent tips for us on articles we should read. Thanks Lora!

Definitely, we agree. It’s not only important to adapt to the market, but also to ensure that the organization as a whole has buy-in of this growth strategy. Without full commitment, you could be doing a disservice to your credit union and your Hispanic community.

Your Say: CEO Succession