Articles by Lora Bray

It’s a Big World, But There’s No Place Like Home

You needn’t stray far to experience a diverse environment for engagement and discovery.
Home is where we can make the biggest impact.
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The Sentinels Among Us

CUs represent fiscal guardianship, protecting members from fraud and enlightening them with financial literacy.
Your vigilance in assuring excellent member service is unparalleled.
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Be Prudent When Exercising Caution

Excess caution impedes success.
Don’t be afraid to use analytics to help determine your value proposition.
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Startling Minds

Don’t lose sight of the opportunity to connect with other people.
Appreciate opportunities to ask questions and learn.
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A Source of Inspiration

What challenges inspire and motivate you to succeed at your CU?
‘Education brings about opportunity, and in turn inspiration.’
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Poodles or Ferrets?

Things aren’t always what they seem.
Financial fraudsters exhibit dogged determination.
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A Recipe for Success

Quality components and sufficient resources make for successful plans.
What’s cooking at your CU?
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Numbers Tell a Story

Lenders and owners are rehabilitating millions of foreclosed properties.
Can your CU become a character in the tale of the improving housing market?
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Help Make Fairy Tales Come True

How do you tell your story to your members as you help them to write their own?
CUs are members' knights in shining armor.
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The Top 10 Service Trends of the Future

Expect insourcing to replace outsourcing due to poor consumer experiences.
Savvy managers of frontline service providers will incorporate these trends in their strategies for member interactions.
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