Articles by Bill Cheney

President's Perspective

Our Commitment for the New Year

CUNA will take the strongest stand possible to protect the CU tax exemption.
Bill Cheney
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Paul Gentile has joined CUNA as executive vice president, strategic communications and engagement.
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Support Those Who Support CUs

PAC contributions help CU friends win or hold onto their elective offices.
Bill Cheney
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Money is a critical element in today’s political environment, but there’s much more to it than dollars.
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A Powerful Partnership in the State Capitals

CUNA and the leagues work together on state as well as national issues.
Bill Cheney
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Nearly half of the members from the last Congress originally came from their state legislatures.
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Consumers Must Speak Up to Support CUs

We want to ensure consumers ‘get’ this point: A tax on CUs is a tax on consumers.
Bill Cheney
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CUs will be challenged to show everyone that assaulting the CU tax exemption won’t be worth it.
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Celebrating CU Uniqueness

Take advantage of opportunities this fall to show your pride in the movement.
Bill Cheney
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Three dates to circle in red on your fall calendar: Oct. 8, Oct. 18, and Nov. 5
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Can the Movement Reach for a Common Vision?

Our common values will continue to be the foundation of our success.
Bill Cheney
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People are turning to CUs for value, great service, and a sense of community—and CUs continue to deliver.
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Working Toward a Shared Vision

It’s time for the CU movement—and only the CU movement—to define itself.
Bill Cheney
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Most of us agree on the common values that bind us together as a movement: People helping people and people before profit.
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Answer the Calls to Action

 Bring to bear the strength of the movement and act on CU issues.
Bill Cheney
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 Bring to bear the strength of the movement and act on CU issues.
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Tip Your Hats to the ‘T-Stone’

Increasing numbers of consumers now entrust their financial futures to CUs.
Bill Cheney
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Polling indicates that 80% of voters view credit unions favorably, compared with 69% who view banks “favorably.”
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Satisfaction From aSmarterChoice

Heightened consumer interest in CUs picks up where it left off last year.
Bill Cheney
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A little more than a year ago, CUNA and the leagues cooperatively unveiled aSmarterChoice.org—a website designed to tell consumers more about CUs.
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