Articles by Patrick Totty

Dick Ensweiler

Once a Coach, Always a Coach

Cornerstone CU League CEO has had a hand in many major CU milestones.
October 2, 2013
‘Make sure there’s a strong vision of what could be.’
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Patrick Adams

Crossing the Line to Fight the Good Fight

CU collaborates with local bank for good of the community.
October 1, 2013
‘The problems in St. Louis are bigger than any rivalry between banks and CUs.’
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ATMs: Much More Than Money Machines

Mobile is another channel consumers can use to interact with ATMs.
August 1, 2013
“Don’t think of ATMs in just their historical role as cash dispensers in a wall. Think of their increasing capabilities," Diebold's Jim Block says.
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Market the Debit Difference

Counteract the loss of interchange income by promoting card rewards and incentives.
July 16, 2013
Improved data analytics and segmentation tools give credit unions the ability to identify and target member segments with relevant offers.
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Mobile Extends Online Banking Evolution

Seamless and consistent service delivery is the cornerstone of your channel strategy.
June 24, 2013
Online banking systems have quickly expanded into budgeting and account tracking tools across multiple platforms.
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Tell, Don't Sell

CUs boost income with member-friendly investment and insurance services.
May 27, 2013
'Fees' not necessarily a four-letter word when linked with member-friendly services.
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Tools of the Trade

Safeguarding Members From Fraud

Despite CUs’ best efforts, fraudsters continue to catch people off guard.
May 11, 2013
Fraud—the intent to trick people out of their wealth—is as old as humanity.
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CRM: ‘The Great Differentiator’

Software helps CUs use service as a selling point.
March 8, 2013
Staff buy-in is crucial for making CRM systems effective.
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Tools of the Trade

More Regulatory Pressure in Store for CUs

CUs are at the intersection of regulatory pressure and operational complexity.
March 1, 2013
Pay close attention to dotting regulatory i’s and crossing compliance t’s.
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Compliance Raining on CUs’ Mortgage Parade

Mortgage demand grows at CUs, but so does the related compliance burden.
February 6, 2013
It is an era of mixed blessings for CUs and consumers.
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Great article! Unfortunately, most employees don’t feel valued or appreciated by their supervisors or employers. In fact, research has shown that the predominant reason team members quit their jobs is because they don’t feel valued. This is in spite of the fact that employee recognition programs have proliferated in the workplace – over 90% of all organizations in the U.S. has some form of employee recognition activities in place. But most employee recognition programs are viewed with skepticism and cynicism – because they aren’t viewed as being genuine in their communication of appreciation. Getting the “employee of the month” award, receiving a certificate of recognition, or a “Way to go, team!” email just don’t get the job done. How do you communicate authentic appreciation? We have found people have different ways that they want to be shown appreciation, and if you don’t communicate in the language of appreciation important to them, you essentially “miss the mark”. Additionally, employees need to receive recognition more than once a year at their performance review. Otherwise, they view the praise as “going through the motions”. A third component of authentic appreciation is that the communication has to be about them personally – not the department, not their group, but something they did. Finally, they have to believe that you mean what you say. How you treat them has to match the words you use. If you are not sure how your team members want to be shown appreciation, the Motivating By Appreciation Inventory (www.appreciationatwork.com/assess) will identify the language of appreciation and specific actions preferred by each employee. You then can create a group profile for your team, so everyone knows how to encourage one another. Remember, employees want to know that they are valued for what they contribute to the success of the organization. And communicating authentic appreciation in the ways they desire it can make the difference between keeping your quality team members or having a negative work environment that everyone wants to leave. Paul White, Ph.D., is the co-author of The 5 Languages of Appreciation in the Workplace with Dr. Gary Chapman.

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