Articles by Darla Dernovsek

In Search of Gen Y

Many CUs find it difficult to attract this elusive age group.
December 30, 2011
Attracting the next generation of members requires interacting on their terms and on their turf.
Read More

Reverse Mortgages

Demand for this product will grow as more boomers enter underfunded retirements.
December 1, 2011
Many CUs have been reluctant to consider reverse mortgages, but that appears to be changing.
Read More

Directors Go Back to School

Directors are moving from the boardroom to the classroom as NCUA raises expectations of their financial knowledge.
November 1, 2011
NCUA’s financial literacy requirements are pushing credit union directors to combine the will to offer volunteer leadership with the skills required to assess financial performance.
Read More

Reverse Mortgages Open Up A New Market

CUs offer reverse mortgages to house-rich, cash-poor members.
October 19, 2011
As more baby boomers reach retirement, the reverse mortgage could move from a novelty product to a new market.
Read More

Serving Those Who Serve

CUs face many challenges as they serve members deployed around the world.
August 10, 2011
The wars in Afghanistan and Iraq sometimes hit painfully close to home for military credit unions.
Read More

Post-Recession Lending

Loan delinquencies and charge-offs are declining. There appears to be a light at the end of the tunnel.
June 1, 2011
Declining delinquencies should enable loan loss provisions to dramatically decrease in 2011 and 2012.
Read More

A Merger Slowdown

The 230 CU mergers in 2010 represent the second fewest in 30 years.
May 1, 2011
The recession, new accounting rules, and compliance burdens have contributed to the slowdown in CU mergers.
Read More

The Mobile Tipping Point

Industry analysts say this is the year mobile banking goes mainstream.
March 14, 2011
Industry analysts say this is the year mobile banking goes mainstream.
Read More

Veridian CU Explores Mobile Opportunities

Members who use online banking are likely to embrace mobile banking.
March 11, 2011
A high rate of online banking adoption helped attract 6,000 mobile banking users within the first five months of launch.
Read More

Be a Fast Follower

Consider competitors’ plans when developing your service delivery strategies.
November 22, 2010
OnPoint Community CU emphasizes both access to services and sticky relationships.
Read More

heroes

What's Popular

Popular Stories

Recent Discussion

Great article! Unfortunately, most employees don’t feel valued or appreciated by their supervisors or employers. In fact, research has shown that the predominant reason team members quit their jobs is because they don’t feel valued. This is in spite of the fact that employee recognition programs have proliferated in the workplace – over 90% of all organizations in the U.S. has some form of employee recognition activities in place. But most employee recognition programs are viewed with skepticism and cynicism – because they aren’t viewed as being genuine in their communication of appreciation. Getting the “employee of the month” award, receiving a certificate of recognition, or a “Way to go, team!” email just don’t get the job done. How do you communicate authentic appreciation? We have found people have different ways that they want to be shown appreciation, and if you don’t communicate in the language of appreciation important to them, you essentially “miss the mark”. Additionally, employees need to receive recognition more than once a year at their performance review. Otherwise, they view the praise as “going through the motions”. A third component of authentic appreciation is that the communication has to be about them personally – not the department, not their group, but something they did. Finally, they have to believe that you mean what you say. How you treat them has to match the words you use. If you are not sure how your team members want to be shown appreciation, the Motivating By Appreciation Inventory (www.appreciationatwork.com/assess) will identify the language of appreciation and specific actions preferred by each employee. You then can create a group profile for your team, so everyone knows how to encourage one another. Remember, employees want to know that they are valued for what they contribute to the success of the organization. And communicating authentic appreciation in the ways they desire it can make the difference between keeping your quality team members or having a negative work environment that everyone wants to leave. Paul White, Ph.D., is the co-author of The 5 Languages of Appreciation in the Workplace with Dr. Gary Chapman.

Your Say: Who should be Credit Union Magazine's 2014 CU Hero of the Year?

View Results Poll Archive