Articles by Miriam De Dios

Immigration Reform Will Lead Members to Your Door

CUs stand to benefit tremendously from an attainable path to citizenship.
August 9, 2013
CU leaders who think strategically about membership growth can’t ignore the important step many Americans are pushing their legislators to take.
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Why Care about Immigration Reform?

Hispanic outreach is an investment in your CU’s future.
August 1, 2013
Newly documented Hispanic immigrants will provide a big growth opportunity for CUs.
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Latino CU Visionary Leaves Legacy

‘Hispanics need CUs as much as CUs need Hispanics.’
April 26, 2013
Warren Morrow, like many of us, came upon credit unions unintentionally.
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Latino CU Visionary Leaves Legacy

‘Hispanics need CUs as much as CUs need Hispanics.’
February 15, 2013
Coopera Founder Warren Morrow connected CUs’ need for growth with Latino communities’ need for dignified financial services.
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Embrace Differentiation and Underserved Markets

CUs aware of the opportunity to serve Hispanics might not know where to start.
October 1, 2012
Hispanics and new Americans are in desperate need of financial relationships.
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Five Simple Ways to Attract Hispanic Members

Hispanic outreach is an investment in your CU’s future, and there are ways to start small.
June 14, 2012
As the face of the American consumer changes, is your CU ready to adapt to the financial needs of these new consumers?
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Are You Asking the Right Questions?

Doing so will help you reach—and best serve—the Hispanic market in your neighborhood.
April 17, 2012
These six questions will help your CU create a roadmap for targeting the Hispanic community.
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Morrow’s Vision Lives On at Coopera

‘Hispanics need CUs as much as CUs need Hispanics,’ former Coopera CEO would say.
March 7, 2012
Warren’s passing was stunning, but it did not shake our resolve to bring more Hispanic members into the CU fold.
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Connect With Members & Prospects During Hispanic Heritage Month

Event helps CUs connect with the nation’s largest ethnic group.
September 13, 2011
CUs nationwide are discovering opportunities to participate in community celebrations.
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Discover Latino Holiday Traditions

Many Latino holiday customs are religious-based.
November 12, 2010
The holidays are approaching and that means it's time for las posadas, el Niño Dios, and el día de los reyes magos.
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Great article! Unfortunately, most employees don’t feel valued or appreciated by their supervisors or employers. In fact, research has shown that the predominant reason team members quit their jobs is because they don’t feel valued. This is in spite of the fact that employee recognition programs have proliferated in the workplace – over 90% of all organizations in the U.S. has some form of employee recognition activities in place. But most employee recognition programs are viewed with skepticism and cynicism – because they aren’t viewed as being genuine in their communication of appreciation. Getting the “employee of the month” award, receiving a certificate of recognition, or a “Way to go, team!” email just don’t get the job done. How do you communicate authentic appreciation? We have found people have different ways that they want to be shown appreciation, and if you don’t communicate in the language of appreciation important to them, you essentially “miss the mark”. Additionally, employees need to receive recognition more than once a year at their performance review. Otherwise, they view the praise as “going through the motions”. A third component of authentic appreciation is that the communication has to be about them personally – not the department, not their group, but something they did. Finally, they have to believe that you mean what you say. How you treat them has to match the words you use. If you are not sure how your team members want to be shown appreciation, the Motivating By Appreciation Inventory (www.appreciationatwork.com/assess) will identify the language of appreciation and specific actions preferred by each employee. You then can create a group profile for your team, so everyone knows how to encourage one another. Remember, employees want to know that they are valued for what they contribute to the success of the organization. And communicating authentic appreciation in the ways they desire it can make the difference between keeping your quality team members or having a negative work environment that everyone wants to leave. Paul White, Ph.D., is the co-author of The 5 Languages of Appreciation in the Workplace with Dr. Gary Chapman.

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