Articles by Craig Sauer

Amy Davis

Filling Canoes for the Community

'We have canoes in city halls. We have canoes in local malls. We have canoes in the libraries...'
'We have canoes in city halls. We have canoes in local malls. We have canoes in the libraries...'
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Laura Aguirre

A Lion for the Low Income

'I absolutely fell in love with the credit union philosophy of people helping people.'
'I absolutely fell in love with the credit union philosophy of people helping people.’
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Big Data

Powerful analytical tools help CUs extract actionable trends from mountains of data.
CUs are using big data to help shape strategies and decisions.
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Barry Callen's Marketing Words of Wisdom

The power of marketing lies in humility and acceptance.
'One of the most dangerous things you can do is to think you know what your target market wants.'
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Federation Receives Grant for Shared Banking Platform

Seed capital will help smaller CUs work together.
Federation also receives $125,000 award for leadership program.
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Small CUs Seek Ways to Work Together

Avoiding mergers or liquidation may require greater cooperation.
"As each CU disappeared we said, ‘soon, we will be next.' ’’
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Serving Low-Income Populations Requires Innovation

‘We must be creative at applying the tools we have as effectively as possible.’
Low-income consumers need relief from payday lenders, more public and private investment, and greater access to mainstream financial products and services.
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Why Financial Empowerment Matters

Consumer financial education amplifies the impact of other social programs.
Combining workforce development with financial counseling can prevent people from needing additional government help.
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How to Build Community Partners

‘The only ones that work are those where everybody gets value.’
Cooperation was a central theme of the Federation’s 2013 Annual Conference in Baltimore.
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Reach the Underserved

Tips for CUs from a public policy innovator.
The quality of your offerings is irrelevant if you don’t get them in front of those who need them.
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