Articles by Craig Sauer

A Moment of Opportunity

Federal action on immigration offers CUs a prime chance for outreach.
Helping immigrants pay for expenses associated with obtaining legal status can create a lasting connection.
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CUs Struggle with Rising Health-Care Costs

Small CUs in particular find it difficult to provide group insurance.
Average cost per full-time employee is more than $12,000, CUNA survey reports.
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Read Like a Rock Star

These business and management texts strike a chord with CU leaders.
See which books trip the triggers of some of CU Magazine’s 2014 CU Rock Stars.
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Taking Charge of Big Data

Collaboration and accountability are at the core of initiatives using big data.
Collaboration and accountability are at the core of initiatives using big data.
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Scenes from the CUNA Community CU & Growth Conference

Plan for growth and consider how your member experience will be impacted.
Opening-day sessions in Las Vegas focus on nontraditional competitors, benefits of CDFI designation.
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‘Serve to Be Great,’ Author Urges

Having happy employees improves performance, products, and service.
‘Servant leadership’ pays dividends for many successful companies.
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Community CU Conference Concludes

Speakers share best practices for community CUs.
Scenes from the final day of CUNA's 2014 Community CU Conference in Las Vegas.
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What World Will Your Future Members Live In?

Anticipate their needs and gain competitive advantages.
'Don't just let the future happen. Make it work for you.'
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Highlights from the 2014 Community CU & Growth Conference

Sessions feature community development and award-winning CUs.
One key takeaway: Marketing is a long-term member interaction.
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Build the Movement

'We are just getting started,' presenter Jeff Rendel tells CCUC attendees.
Adapt timeless CU principles to obtain tomorrow's growth.
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