Articles by Steve Rodgers

Vote for a CU Hero

The CU movement is blessed with extraordinary leaders.
April 7, 2013
This year’s winner, or his/her representative, will be honored at CUNA’s America’s CU Conference in New York City, June 30 to July 3. Vote now.
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On My Mind

Social Media Skeptics Harder to Find

Popularity increases despite a lack of convincing ROI.
March 12, 2013
Social media has evolved into an increasingly important avenue for marketing interactions.
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On My Mind

Editor’s Notebook

Some take-aways from the CUNA Councils’ technology and operations conferences.
December 13, 2012
The combined CUNA's Tech Council and Operations, Sales & Service Council conference is now one of the stronger events of the year.
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Report to Subscribers

You’re getting a lot from the magazine, according to our latest readership survey.
November 18, 2012
As we continue to refine our electronic delivery channels, please let us know how we’re doing and how we can improve.
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CUs Exchange Onboarding Best Practices

Empower employees to serve new members during the account-opening process.
October 25, 2012
The first 90 days is crucial for making or breaking a new-member relationship.
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Entering the World of Social Media

The vast majority of marketers use social media for business purposes.
October 24, 2012
Be patient with social media. It takes time to accumulate critical mass, identify influencers, and resolve issues.
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On My Mind

An ICU Day Bonus

Special edition will offer a look at the past and the future of the CU movement.
October 22, 2012
We’ll be publishing a bonus edition of Credit Union Magazine that you’ll receive on or near International Credit Union Day.
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Three Waves to Mobile Banking Evolution

'The one who enrolls is the one who controls.'
October 19, 2012
Mobile will either drastically change the movement, or it will be the last nail in the coffin.
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Bank Transfer Day: One Year Later

CUs are on track to add 2.3 million members in 2012.
October 17, 2012
The movement has seen some very good membership numbers since November 2011.
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Tech Gap Between Members and CUs Is Widening

Younger members define convenience with smartphone apps, not branch offices and ATMs.
October 16, 2012
The fact that the average age of CU members isn’t coming down is indicative of this widening technology gap.
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CU Mag cover July 2014

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July 2014

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