Community Service

Dora Maxwell Award Winners Shine

March 01, 2008
Dora Maxwell Award Winners Shine March 1, 2008 By Lucy Harr and Dick Radtke The Credit Union National Association's National Awards Committee presents the Dora Maxwell Social Responsibility Award to credit unions and chapters that have implemented outstanding projects addressing community problems and raising money on behalf of charitable organizations.... READ MORE

Louise Herring Award Winners Display Philosophy in Action

March 01, 2008
Louise Herring Award Winners Display Philosophy in Action March 1, 2008 By Lucy Harr and Dick Radtke The Louise Herring Philosophy in Action Award is given to credit unions that provide extraordinary service to members with unique financial needs and financial counseling and education to all members. Here are the... READ MORE

Be a Financial Literacy Champion

March 01, 2008
Be a Financial Literacy Champion March 1, 2008 The U.S. credit union movement is at a crossroads. For most of its more than 80 years of existence, the movement has grown steadily. But in recent decades growth has slowed, and many signs suggest the decline will continue unless the movement... READ MORE

Reach Out to the Latino Community

February 01, 2008
Reach Out to the Latino Community February 1, 2008 By Ofelia Valdez-Yeager U.S. businesses are awakening to the reality of a huge consumer market segment: the estimated 41 million people of Latino or Hispanic heritage living in this country today. It's a population segment that's growing, setting trends, and creating... READ MORE

Ten Ways to Connect With Online Members

January 01, 2008
Ten Ways to Connect With Online Members January 1, 2008 By Beth Stetenfeld Members who use online services are more profitable and retainable than those who don't, according to Keith Troup, vice president of operations, $801 million asset Stanford Federal Credit Union , Palo Alto, Calif. Troup spoke on "How... READ MORE

P2P Lending: Threat or Opportunity?

January 01, 2008
P2P Lending: Threat or Opportunity? January 1, 2008 By Beth Stetenfeld As social lending vendors emerge, CUs must learn how they work, why they're growing, and how to work with them. Yes, it's personal. In the 1946 movie, "It's a Wonderful Life," George Bailey emotionally describes loans made to community... READ MORE

Emergency Loans Rescue Members in Need

January 01, 2008
Emergency Loans Rescue Members in Need January 1, 2008 READ MORE

CU, Consulate Sign Pact

December 01, 2007
CU, Consulate Sign Pact December 1, 2007 A new partnership between $76 million asset West Texas Credit Union , El Paso, and the Mexican Consulate in El Paso provides free educational opportunities to Mexican nationals living in the U.S. West Texas Credit Union's "Plaza Comunitaria," a learning program of the... READ MORE

WOCCU Immersion Program Transfers Ideas to U.S.

December 01, 2007
WOCCU Immersion Program Transfers Ideas to U.S. December 1, 2007 Credit union leaders from nine states learned firsthand new ways to market to the underserved Hispanic population when they traveled to Mexico as part of the World Council of Credit Unions' (WOCCU) first Hispanic Marketing Immersion Program. Participants from 14... READ MORE

After Katrina, CUs Take Small Steps to 'Normal'

November 01, 2007
After Katrina, CUs Take Small Steps to 'Normal' November 1, 2007 Recovery partners Enterprise Corp. of the Delta (ECD) is the nonprofit sponsor of HOPE Community Credit Union . HOPE is a community development credit union with $60 million in assets and 9,500 members. Both organizations are based in Jackson,... READ MORE

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Great article! Unfortunately, most employees don’t feel valued or appreciated by their supervisors or employers. In fact, research has shown that the predominant reason team members quit their jobs is because they don’t feel valued. This is in spite of the fact that employee recognition programs have proliferated in the workplace – over 90% of all organizations in the U.S. has some form of employee recognition activities in place. But most employee recognition programs are viewed with skepticism and cynicism – because they aren’t viewed as being genuine in their communication of appreciation. Getting the “employee of the month” award, receiving a certificate of recognition, or a “Way to go, team!” email just don’t get the job done. How do you communicate authentic appreciation? We have found people have different ways that they want to be shown appreciation, and if you don’t communicate in the language of appreciation important to them, you essentially “miss the mark”. Additionally, employees need to receive recognition more than once a year at their performance review. Otherwise, they view the praise as “going through the motions”. A third component of authentic appreciation is that the communication has to be about them personally – not the department, not their group, but something they did. Finally, they have to believe that you mean what you say. How you treat them has to match the words you use. If you are not sure how your team members want to be shown appreciation, the Motivating By Appreciation Inventory (www.appreciationatwork.com/assess) will identify the language of appreciation and specific actions preferred by each employee. You then can create a group profile for your team, so everyone knows how to encourage one another. Remember, employees want to know that they are valued for what they contribute to the success of the organization. And communicating authentic appreciation in the ways they desire it can make the difference between keeping your quality team members or having a negative work environment that everyone wants to leave. Paul White, Ph.D., is the co-author of The 5 Languages of Appreciation in the Workplace with Dr. Gary Chapman.

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