Community Service

CUs' Future Success Depends On Collaboration

June 01, 2006
For many years, the raison d'etre for credit union service organizations revolved around their investment programs. But that has changed. READ MORE

Why Members Join: 15 Reasons

May 01, 2006
Why Members Join: 15 Reasons May 1, 2006 Research by the Michigan Credit Union League's (MCUL) Cooperative Advertising Forum revealed 15 top attributes people consider when shopping for a financial institution. According to Lori Bahnmueller, MCUL vice president and the forum's executive director, these attributes are in order of importance:... READ MORE

'You Belong' Campaign Spreads STCU's Message

May 01, 2006
'You Belong' Campaign Spreads STCU's Message May 1, 2006 By Darla Dernovsek Creating and sustaining a brand helps create an environment that welcomes the credit union message. The impact can be even greater when a credit union widens its field of membership through a community charter or select employee group... READ MORE

Ten Ways To Make Members Love You

May 01, 2006
Ten Ways To Make Members Love You May 1, 2006 Do your members love you? Not the ho-hum, lukewarm, generally satisfied type of love, but the kind that inspires spontaneous thank-you letters? If not, you've got work to do. Members 'who don't absolutely adore you are more detrimental to your... READ MORE

CU Scores Service Hat Trick For Members Of Modest Means

May 01, 2006
CU Scores Service Hat Trick For Members Of Modest Means May 1, 2006 Yorktown, Va.-based 1st Advantage Federal Credit Union introduced three new programs to help members achieve financial success or stay on track when challenges arise. "Members may find themselves in a worse position if they focus only on... READ MORE

Member Growth: Top 10 CUs*

May 01, 2006
Member Growth: Top 10 CUs* May 1, 2006  % growth# of membersToledo (Ohio) Area Community CU252.9%66,250Coastland FCU, Metairie, La.185.711,126SI EFCU, Saratoga Springs, N.Y.137.9138St. Paul's Parish FCU, Akron, Ohio132.32,500Centra Health CU Inc., Lynchburg, Va.131.93,312New Orleans Police Department ECU127.22,720Faith Tabernacle Baptist FCU, Stamford, Conn.121.1630DuPont Goodrich FCU, Nederland, Texas112.625,897Table Rock FCU, Shell Knob,... READ MORE

Eliminate Three Barriers To Cooperation

April 01, 2006
Our credit union forefathers were truly visionary in developing the cooperative model. READ MORE

Seven Ways to Keep Members Front and Center

April 01, 2006
Seven Ways to Keep Members Front and Center April 1, 2006 Consumers today have infinite choices. Any product or service they could desire is within their reach, usually only a mouse-click away. In our global economy, hundreds of competitors may rise and fall--practically overnight. What's more, today's consumer is smart... READ MORE

AMOCO FCU Puts A Twist On Its Annual Meeting

April 01, 2006
AMOCO FCU Puts A Twist On Its Annual Meeting April 1, 2006 AMOCO Federal Credit Union, Texas City, Texas, hosted more than 1,700 credit union members and their families at its 69th Annual Meeting and Membership Expo. The evening's theme, 'Super Heroes Uniting to Save Members,' was visible everywhere, from... READ MORE

LCCU Workshops Attract 508 North Carolina Latinos

April 01, 2006
LCCU Workshops Attract 508 North Carolina Latinos April 1, 2006 Latino Community Credit Union (LCCU), Durham, N.C., had 508 participants in its Spanish-language financial education workshops during January 2006. 'Educating our members about the U.S. financial system is a key part of our mission,' says Erika Bell, LCCU's director of... READ MORE

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