Operations

Jump-Start SEG Business

January 23, 2009
LEAD STORY Community-chartered credit unions can benefit from select employee group (SEG) relationships as much as other credit unions. They just need to differentiate themselves from competitors and position themselves as a SEG benefit, says Ginger Salt, senior vice president of markets for $1.2 billion asset Truliant Federal Credit Union,... READ MORE

Plan Now for Economic Rebound

January 23, 2009
Sharyn Alden CUs grow by serving financially challenged members. Is your credit union positioned to capture the most business when the economy improves? Regardless of what you call it—economic recovery, rebound, or upturn—many credit unions are planning for it now. They’re incorporating aggressive, strategic marketing, and expand¬ing their facilities as... READ MORE

Smart Deals & Fair Dealing

January 21, 2009
Smart Deals & Fair Dealing Jennifer Garrett Caprock FCU turns employees into member advocates in the auto-buying process and sees a 138% increase in volume over three years. Most credit union employees and executives will tell you there’s more to a successful auto-lending program than volume. Dale Hansard, president/CEO of... READ MORE

Tough Times for (Small) CUs

December 23, 2008
Mike Schenk There’s no silver bullet for the current economic turmoil. Even in good times, small credit unions face unique challenges. Today’s economic mess is causing big financial and operational problems for many credit unions, but particularly for the smallest ones. National Credit Union Administration data show U.S. credit unions... READ MORE

Pillars of the Community

December 23, 2008
Judy Dahl Award-winning community CUs serve all members, not just some. The key to community credit union success is “staying focused on why we’re here—to serve members. We have to be a sustaining resource to [members],” says Rick Hein, CEO of $540 million asset OSU Federal Credit Union, Corvallis, Ore.... READ MORE

TwentyFour/Seven

December 23, 2008
LEAD STORY  Fraudsters Seek Out Staff Fraudsters are taking a more personal approach to their craft through social engineering, the practice of obtaining private or proprietary information to use illicitly. So says Karen Daeke, senior vice president of security administration at $16.4 billion asset State Employees’ Credit Union, Raleigh, N.C.,... READ MORE

A Rainbow on That Horizon

December 23, 2008
James Collins Will the new year be as dire as pundits predict? If you read the newspaper headlines, the economic environment in 2009 will be as empty as the electrical department in an Amish store. In fact, the Credit Union National Association’s 2008-2009 forecast says growth, burdened by a deep... READ MORE

The Year of the Ox

December 23, 2008
Mark Sievewright  Compete and win with an unrelenting focus on the member. Soon it will be the Chinese New Year—the Year of the Ox. I’m told the ox is “the sign of prosperity through fortitude and hard work.” It’s a born leader, is dependable, and has an innate ability to... READ MORE

"Wild and Wooly Year' Seen for Consumer Bills

December 23, 2008
Mark Wolff Key to success is the need to play effective defense. Amid all of today’s financial turmoil, credit unions are being recognized in local press as safe havens and responsible lenders. The “Google alerts” of credit union news stories that populate my e-mail inbox daily attest to that fact... READ MORE

Six Merger Myths

December 22, 2008
CUs offer real-world advice and dispel popular myths about mergers. Darla Dernovsek Throw away the cookie cutter. Abandon the off-the-shelf solution. Forget the formula. Experienced CEOs say mergers often confound expectations because of the many unknowns that make every credit union a unique organization. They take aim at six popular... READ MORE
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