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Mind Your Social Media Manners
December 15, 2012
Social media mistakes can be excruciatingly public and long-lasting.
Overcoming Obstacles to Serve Hispanics
November 19, 2012
Hispanics are among the nation’s fastest-growing populations, they’re largely unbanked.
Ohio CUs Host ‘Cash Mobs’ to Support Small Business
November 10, 2012
The spotlight is on Jaime Crooks, marketing director, Ohio HealthCare FCU, Dublin.
Bank Transfer Day—One Year Later
November 09, 2012
From a marketing and public relations standpoint, Bank Transfer Day was a success.
Employment Picture a Bit Fuzzy
November 01, 2012
There is good and bad news on the economy, says CUNA economist Mike Schenk.
Improve Your Digital Convenience
November 01, 2012
Nearly 70% of nonmembers between the ages of 18 and 24 are not at all familiar with credit unions.
What Political Parties Can Learn From CUs
October 31, 2012
Nation’s demographic shift will reshape U.S. politics—and financial services—far beyond the 2012 election cycle.
CUs Exchange Onboarding Best Practices
October 25, 2012
The first 90 days is crucial for making or breaking a new-member relationship.
Entering the World of Social Media
October 24, 2012
Be patient with social media. It takes time to accumulate critical mass, identify influencers, and resolve issues.
CUs Must Speak With One Voice to a New Generation
October 19, 2012
For Gen Y, customer service no longer is king—it’s third to technology and convenience.
Credit Union Magazine
March 2014 digital edition
A New Payments Paradigm
Prepare for the End of Gridlock
Solving the Fannie and Freddie Puzzle
Involve Members in Unite for Good
Enhance Members’ Cross-Channel Experience
This is a great list, but falls short. Consider the myriad of other risks that can bring the credit union to its knees: Technology risks including viruses, trojans, data breaches and other forms of security compromises. People risks, including disgruntled employees, social engineering attempts, social unrest, prison breakout, social media entries that also affect the mentioned reputational risk. Environmental risks, which could include derailed or overturned chemical tankers,blizzards, hurricanes, tornados, sink holes (save the Corvettes!), earthquakes, mudslides, forest fires. Leaders always need to be asking themselves, "What could stop us from performing our mission?" A solid crisis management organization, coupled with a realistic, exercised business continuity plan is vital to ensure continued operations.
Cash America self reported the Ohio collections robo signing incident which was a violation of company policy. An outside investigation was conducted and findings were reported to the state and CFPB. Customers were refunded money due the company before any federal or state action was announced.
This important article managed to engage & inform in a few short minutes. Kudos, CU Magazine!
This is such a great example of credit unions giving back. The key with Complex Community is that they don't just do these acts of kindness just to do them. They are a part of their culture (as you noted). Before starting a similar program, other credit unions should do a deep dive into their culture and then match their program to who they are.
This article is spot-on regarding engagement. In fact, many credit unions need to replace their sales training with member engagement training. Your members don't want to be sold to--they want to be engaged with. Likewise, your front-line staff are not sales people--they are educators.
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Say: Who should be Credit Union Magazine's 2014 CU Hero of the Year?
William Armstrong, Northeast Community CU
Dan Morrisey, Queen of Peace Arlington FCU
William Rissel, Fort Knox FCU
Joni Senkpeil, Illinois CU System
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