Technology

CU Banks on Viral Marketing

September 01, 2008
CU Banks on Viral Marketing September 1, 2008 The University of Kentucky Federal Credit Union in Lexington has released its second viral marketing video, "Don't Bank It." Posted on Facebook and YouTube , the whimsical, two-minute video showcases the "2008 Financial Olympics: Credit Unions vs. Banks." It shows the credit... READ MORE

Tech Bite

September 01, 2008
Tech Bite September 1, 2008 By Darla Dernovsek Ask credit union technology leaders what they aim to achieve with their 2008 budgets, and they'll make it clear they've set their sights on a better experience for members and employees alike. For some credit unions, that means using technology to improve... READ MORE

Search Engine 'Oops-timization': Top 10 SEO Mistakes

August 01, 2008
Search Engine 'Oops-timization': Top 10 SEO Mistakes August 1, 2008 By Jim Grinney Do a few, quick, relevant searches for your credit union in the three most heavily trafficked search engines— Google , Yahoo , and MSN . Not finding yourself in the top slot? Are your competitors in the... READ MORE

An Ounce of Fraud Prevention is Worth Millions in Cures

August 01, 2008
An Ounce of Fraud Prevention is Worth Millions in Cures August 1, 2008 By Kevin Joy As online banking activities grow, phishing attacks have become a prime source of identity theft. Credit unions are now finding themselves battling an escalating number of these attacks that are specifically designed to acquire... READ MORE

Image Capture: Only Fools Rush In

July 01, 2008
Image Capture: Only Fools Rush In July 1, 2008 By Rick Stanton Selecting a front-end image capture system for first presentment points is like guessing which video recording format will be the new standard. A plethora of providers offer image capture systems. Rapid-paced technology delivers one new solution after another—each... READ MORE

Social Media: Are You Ready for Marketing 2.0?

July 01, 2008
Social Media: Are You Ready for Marketing 2.0? July 1, 2008 By Susan Solomon There's a very old stereotype of a salesman (and yes, it usually was a man) who stuck his foot in your front door, threw dirt on your carpet, and convinced you that you really needed his... READ MORE

America First FCU Launches Mobile Banking

July 01, 2008
When America First FCU introduced mobile banking services in 2001, the technology and devices simply weren't ready. READ MORE

Get Your E-Mail Messages Through

June 01, 2008
Get Your E-Mail Messages Through June 1, 2008 By Greg Crandell Spam is here to stay, and the enemy is gaining ground. But take heart: Spam filters are becoming more sophisticated, with forceful weapons that can fight off the worst of foes. That's good news, but where does it leave... READ MORE

Podcast: Harness the Power of New Marketing Media

June 01, 2008
Podcast: Harness the Power of New Marketing Media June 1, 2008 When people seek solutions to their problems today, the first place they go is the Web. So successful companies are publishing great content online, according to David Meerman Scott, author of "The New Rules of Marketing & PR ."... READ MORE

SAS 70 Reports Provide Peace of Mind

May 01, 2008
SAS 70 Reports Provide Peace of Mind May 1, 2008 By Alyssa G. Martin When the American Institute of Certified Public Accountants (AICPA) introduced Statement of Auditing Standards No. 70, Service Organizations (SAS 70) in 1992, many service organizations viewed it as an optional audit—an option determined by cost/benefit analysis.... READ MORE

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