Masters of Marketing

Council honors top marketers, business developers.

April 12, 2013

The CUNA Marketing & Business Development Council gave out its most prestigious awards during its 20th Annual Conference in Anaheim, Calif.

The top winners were:

Lesley Carrell, senior vice president of marketing, Fibre Federal Credit Union, Longview, Wash.: Hall of Fame.

Lesley Carrell Lisa Nicholas Andy Reed
Lesley Carrell Lisa Nicholas Andy Reed

The Hall of Fame recognizes marketing professionals who have excelled at this discipline throughout their careers. It’s the council’s most prestigious honor.

Lisa Nicholas, vice president of marketing, Amplify Federal Credit Union, Austin, Texas: Marketing Professional of the Year.

Andy Reed, business development manager, American Airlines Federal Credit Union, Dallas: Business Development Professional of the Year.

Here, Reed explains how collaboration has bolstered American Airlines Federal's business development and marketing efforts: