Marketing

The Consumer Awareness Crisis

Awareness of CUs is alarmingly low. One-half of consumers ages 18 to 24 don’t know what a CU is.

February 24, 2011
/ PRINT / ShareShare / Text Size +
Why has annual CU membership growth been only about 1.5% during banks’ worst public-relations crisis in a generation?
To view the full article, or subscribe to Credit Union Magazine.
Credit Union Magazine

Credit Union Magazine

October 2014

What's Popular

Popular Stories

Recent Discussion

Your Say: Does Your CU Offer Subprime Loans?

View Results Poll Archive