Community Service

How do you Communicate Member Ownership?

October 01, 2006
/ PRINT / ShareShare / Text Size +
How do you Communicate Member Ownership? October 1, 2006 CU Philosophy an Easy Sell We want our members to understand ‘membership' and ‘ownership.' Our collateral pieces and Web site emphasize that we're a self-help, nonprofit, member-owned cooperative. There always will be competition on rates. Our theme is that by gaining...
To view the full article, or subscribe to Credit Union Magazine.

What's Popular

Popular Stories

Recent Discussion

Your Say: Should CUs Impose Age Limits for Directors?

View Results Poll Archive