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Articles Tagged with 'analysis'

Be Careful When Wooing Angry Bank Customers

November 03, 2011
Four steps CUs should implement before marketing to frustrated bank customers. READ MORE

Ready for Takeoff

February 06, 2012
Consider your disaster plan. If service is disrupted to your membership, will they ‘feel the love? READ MORE

Business Intelligence: Hard Facts for Performance Improvement

September 25, 2012
Use business intelligence to identify shortcomings in your most fundamental activities. READ MORE
June 13 Cover

Credit Union Magazine

• June digital edition

June 2013

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Serving Low-Income Populations Requires Innovation

Why Should CUs Care about Immigration Reform?

Don’t Overlook the Higher-Priced Mortgage Rule

How to Build Community Partners

‘Spark Ideas, Seize Opportunity, Build Excellence’

Recent Discussion

We utilized this product for a few months right now, but it doesn't seem to have much value in comparison to our other online tools. Good concept, works well. It just seems that our membership is not interested.

You make a good point, Wally. I should have caught that one. I'll take that out tidbit.

According to the article, "Bankrate.com examined 56 high-yield checking accounts...and found the average annual percentage yield (APY) to be 1.64%—nearly 33% higher than the average interest-bearing checking account (0.05%)." By a show of hands, who thinks a 1.64% APY is only roughly 33% higher than a 0.05% APY? Hmmm...

Steve, As always, the E-Scan provides key strategic insights for credit unions to consider. When it comes to reaching Generation Y (trend number 10), one of the best things credit unions can do is to target mom and dad. Research indicates that most young people start their first "bank" experience where their parents recommend. So to reach Gen. Y, go after mom and dad. Mark

Ed, this is correct: 100% is a 1-to-1 relationship, not 1%, which is a 1 to 100 relationship.

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