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Articles Tagged with 'loyalty'
Scenes from the CUNA Payments Roundtable
May 06, 2014
‘There’s a lot of news—and noise—surrounding payments right now.’
Connect With #CUYouthWeek
April 21, 2014
CUs will celebrate Credit Union Youth Week April 20-26.
Do Consumers Understand Your Brand?
January 22, 2014
Technology provides the opportunity to revive member loyalty.
CU Member Loyalty Rises at Banks’ Expense
August 02, 2013
Financial crisis triggered many consumers to move their business from banks to CUs.
Social Media Fuels Relationship Loyalty Programs
June 28, 2013
‘Explain not just what to do but what the possibilities are.’
Look Outside the CU Movement for Rewards Inspiration
December 28, 2012
Nearly 90% of U.S. consumers participate in some type of rewards program.
'The Thank You Economy'
December 02, 2012
Are you grateful for your members’ business? Then say so!
Secrets of Member Service Success
September 05, 2012
Each member interaction is an opportunity to learn something and leverage that knowledge.
Durbin Amendment Shakes Up Debit Rewards
May 15, 2012
The Durbin amendment is like a big earthquake: Those closest to the event experience the most severe trauma. Those further away experience less shock but still feel uneasy.
‘Onboarding’ Clock Is Ticking
January 13, 2012
By any measure, Bank Transfer Day must be considered a success.
Credit Union Magazine
August 2014 digital edition
To Add Members, Think ‘Bold’ and ‘Local’
HELOC ‘End of Draw’ Periods Could Create ‘Financial Shock’ for Consumers
Know the Signs of Workplace Fraud
CUs Plan Hiring, Pay Increases
Guard Against Employment Practices Liability Claims
While I thought that the premise of the article was good, I found one point very disturbing. It is that the Visions FCU ages people off their board at age 70. I found that really offensive. It perpetuates what I believe to be the regrettable marginalization of elders in our society, and the often erroneous assumption of debility and decline after a certain chronological age. Lots of folks over 70 are leading dynamic and viable professional lives and contributing to our society. How about Warren Buffet, a number of Supreme Court Justices, Jimmy Carter, the late Nelson Mandela and the late Maya Angelou, to name but a few, along with scads of writers, academics, performers, artists, and often our friends, neighbors and colleagues. If Visions wants new people on their board, it seems as though the term limitations and a nominating committee can accomplish that without aging all people off at age 70. I think that’s so insulting. And if those were paid employment, it would be illegal. I do wish you’d have picked a different credit union to profile---one that perhaps does many of the same things, without the arbitrary age exclusion. There have to be others out there.
David, good point about the "recovering comfortably" comment. That was an editorial addition--which I'll remove.
Many good points but too rosy? Will the "Federal Reserve raise short-term interest rates 1% per year for the next three years, starting in 2015—“probably next year at this time” ? I have heard from other economist that the US government will go bankrupt if that happens due to the QE the fed has done for several years. Also it seems an exaggeration to say “We survived a heart attack,now the economy is recovering comfortably." Comfortably recovering is too ignore the economic stress that many members still live with daily that will eventually affect many credit unions.
Karan, Great article and insight. I would also recommend that you start getting those credit cards into the hands of the youth BEFORE they are in college. One of the best ways to reach this young generation is through mom and dad. Before the student goes to college, get them started with a credit card (even if mom and dad are joint on it). It's never too early to start marketing credit cards. Mark
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