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Articles Tagged with 'unions'
Mobile Services: ‘An App is not a Strategy’
June 27, 2012
The popularity of mobile devices has prompted a flurry of spending and invention—some of wise and well-timed, much of it not.
FBI Reports Overall Decline in 2011 Financial Institution Crimes
June 26, 2012
There were 5,093 crimes committed at financial institutions during 2011, down from 5,641 during 2012, according to the Federal Bureau of Investigation.
Five Best Practices for Online Cross-Selling
June 21, 2012
“Members don’t want to click eight times to find what they want,” says Fiserv’s Geoff Knapp.
Mercer: Good Isn’t Good Enough
June 20, 2012
‘We can’t play at the same level by working harder using the same techniques.'
Gen Y Merits Different Approach From CUs
June 20, 2012
How do you make inroads with young consumers? Give them something they can believe in.
Cheney: Look to the Future With a Common Purpose
June 19, 2012
Don’t let others define what CUs are and what they should be, CUNA's CEO urged ACUC attendees Monday.
Serving Small Biz Important to Latino CUs
June 17, 2012
Sixty percent of small businesses can’t get needed credit.
Service to Hispanics: Embrace the Inevitable
June 17, 2012
Hispanics now account for 26% of U.S. births.
Five Simple Ways to Attract Hispanic Members
June 14, 2012
As the face of the American consumer changes, is your CU ready to adapt to the financial needs of these new consumers?
Make Every Day Bank Transfer Day
June 12, 2012
“We should write Bank of America a thank-you note for announcing those debit card fees.”
Credit Union Magazine
July 2014 digital edition
Slide Show: The Daily Duties of a Home-Based CU Manager
Regulators Focus on Interest-Rate Risk
Advocacy Puts Board Members on Offense
Five Cyber Security Considerations for CUs
Win Employee Love: Four Steps
David, good point about the "recovering comfortably" comment. That was an editorial addition--which I'll remove.
Many good points but too rosy? Will the "Federal Reserve raise short-term interest rates 1% per year for the next three years, starting in 2015—“probably next year at this time” ? I have heard from other economist that the US government will go bankrupt if that happens due to the QE the fed has done for several years. Also it seems an exaggeration to say “We survived a heart attack,now the economy is recovering comfortably." Comfortably recovering is too ignore the economic stress that many members still live with daily that will eventually affect many credit unions.
Karan, Great article and insight. I would also recommend that you start getting those credit cards into the hands of the youth BEFORE they are in college. One of the best ways to reach this young generation is through mom and dad. Before the student goes to college, get them started with a credit card (even if mom and dad are joint on it). It's never too early to start marketing credit cards. Mark
I would respectfully disagree that transactional data is a good place to start. In my opinion, relationship data is a much better starting point. Transactional data tends to require more "mining" of thousands/millions of transactions to identify opportunities or threats. Relationship data, however, involves identifying and profiling your high-value relationships (those profitable relationships with multiple products/services, for example) and leveraging that information to attract/cross-sell similar members. Generally involves a bit less effort and quite a bit higher return.
Congratulations on a fine article. Perhaps the best advise is unsaid but exemplified throughout the article - namely avoiding the use of the term "Financial Literacy." The term is insulting and counterproductive because it implies that those who take the training are "Illiterate."
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