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Articles Tagged with 'social media'
Social Media 'Spokester' Speaks From the Heart
October 08, 2013
‘I don’t have to “sell” anything to members—I just have to be honest with them.’
Leagues and CUs Get in the Game
October 01, 2013
The idea behind this multipronged effort is that the credit union tax exemption enables credit unions to give back to their communities and offer better rates and fees to members.
The Power of Social Media
September 30, 2013
The idea for #DontTaxTuesday sprouted only a week before it occurred.
Social Media Works for CUs
September 12, 2013
The bottom line: Social media works in spreading our message to Congress.
Are You 'Friending' Co-Workers? Friend Wisely
July 17, 2013
Weigh the negatives before confirming a colleague’s friend request on Facebook or extending an invite to a co-worker.
Execs Virtually Invisible on Social Media
July 15, 2013
These leaders lag far behind the general population in overall social media participation.
Guard Against Social Media's Liability Risks
July 09, 2013
A recent survey indicated that 62% of U.S. financial institutions were not using social media because they worry about compliance violations.
Use Social Media to Rally Members, Says CUNA Chair Wesenberg
July 02, 2013
'The use of social media is right in our wheelhouse.'
Leverage Disruptive Technologies—or be Leveled by Them
April 10, 2013
‘Think outside the old banking box,’ economist urges CUs.
‘Social Care’ Builds Your Brand And Improves Member Service
April 01, 2013
Good social care can set your credit union apart from your financial service competitors.
Credit Union Magazine
July 2014 digital edition
Slide Show: The Daily Duties of a Home-Based CU Manager
Regulators Focus on Interest-Rate Risk
Five Cyber Security Considerations for CUs
Advocacy Puts Board Members on Offense
Win Employee Love: Four Steps
David, good point about the "recovering comfortably" comment. That was an editorial addition--which I'll remove.
Many good points but too rosy? Will the "Federal Reserve raise short-term interest rates 1% per year for the next three years, starting in 2015—“probably next year at this time” ? I have heard from other economist that the US government will go bankrupt if that happens due to the QE the fed has done for several years. Also it seems an exaggeration to say “We survived a heart attack,now the economy is recovering comfortably." Comfortably recovering is too ignore the economic stress that many members still live with daily that will eventually affect many credit unions.
Karan, Great article and insight. I would also recommend that you start getting those credit cards into the hands of the youth BEFORE they are in college. One of the best ways to reach this young generation is through mom and dad. Before the student goes to college, get them started with a credit card (even if mom and dad are joint on it). It's never too early to start marketing credit cards. Mark
I would respectfully disagree that transactional data is a good place to start. In my opinion, relationship data is a much better starting point. Transactional data tends to require more "mining" of thousands/millions of transactions to identify opportunities or threats. Relationship data, however, involves identifying and profiling your high-value relationships (those profitable relationships with multiple products/services, for example) and leveraging that information to attract/cross-sell similar members. Generally involves a bit less effort and quite a bit higher return.
Congratulations on a fine article. Perhaps the best advise is unsaid but exemplified throughout the article - namely avoiding the use of the term "Financial Literacy." The term is insulting and counterproductive because it implies that those who take the training are "Illiterate."
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