Articles Tagged with 'bilingual'

Focus on Members’ Lifestyle Needs, Not Cultural Differences

February 14, 2013
Great Basin FCU overhauled its infrastructure to meet the needs of Hispanic consumers. READ MORE

Santa Cruz CCU Promotes Economic Justice

February 11, 2013
‘It is our goal that members realize their dreams for income, housing, education, and business ownership.’ READ MORE

Marketing to Hispanics? Find the Right Translator

January 24, 2011
CUs sometimes fall short when translating marketing messages from English to Spanish. READ MORE

Reach Out to the Hispanic Market: Four Steps

July 13, 2010
The Hispanic market is the largest, fastest-growing, youngest, and most underserved market in the U.S. It presents a great growth opportunity for credit unions seeking to remain viable in the future. READ MORE
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October 2014

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