Articles Tagged with 'marketing'

QR Codes: Passing Fad or Brilliant Marketing Tool?

December 23, 2011
Somehow, the best marketing tool of the online era is still flying under the radar of many small businesses. READ MORE

 Seize the Day

December 12, 2011
It's time to spend money on marketing and business development efforts. READ MORE

Mortgage Ads On the Straight & Narrow

November 22, 2011
In July, the Federal Trade Commission issued a final rule relating to unfair or deceptive acts and practices in mortgage loan advertisements. READ MORE

Gen Y: ‘Go Where They Are’

November 21, 2011
Generation Y wants to bank on its own terms, says Public Service CU's Andre Iervolino. READ MORE

CU Offers Cure for ‘Bankitis’

November 18, 2011
Innovative Public Service CU campaign targets Gen Y members. READ MORE

On Pirates And Profitability

November 14, 2011
A salesperson's recent pitch for mobile banking reminded me of the way retailers used to sell bell-bottom jeans. READ MORE

Lessons Learned  In Auto Lending

November 14, 2011
My CU's auto loan portfolio recently plummeted. It was no surprise, because lately the local auto dealership has been as empty as a politician’s promises. READ MORE

Top Community CUs Honored

October 27, 2011
Knoxville (Tenn.) TVA Employees CU and Streator (Ill.) Onized CU took top honors at the 2011 CUNA Community CU and Growth Conference in San Francisco. READ MORE

Five Steps for Effective Social Media Marketing

October 16, 2011
A well-developed social media strategy can provide the framework for logistical workflow, keeping financial institutions focused and helping them achieve their objectives. READ MORE

Boomer Women: A Market Superpower

September 20, 2011
Despite its size, many financial institutions take the female boomer market for granted. READ MORE
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July 2014

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