Articles Tagged with 'marketing'

Marketing: The Blessing and the Curse

May 29, 2012
‘Be comfortable being uncomfortable,’ award-winning marketers advise. READ MORE

‘Have Fun and Get It Done’

May 22, 2012
In the first of a five-part series, these top-notch marketers discuss how they approach their craft and accomplishments of which they’re particularly proud. READ MORE

Best Practices in CU Websites

May 01, 2012
Your newest branch is virtual, and your website is the front door. READ MORE

Are You Asking the Right Questions?

April 17, 2012
These six questions will help your CU create a roadmap for targeting the Hispanic community. READ MORE

‘There’s Power in People’

March 14, 2012
CUs should rethink their approach to cross-channel marketing—connecting with members emotionally rather than pushing products. READ MORE

MBD 12: And the Winners Are…

March 12, 2012
Legg, Godwin, and Wall lauded for their marketing and business development prowess. READ MORE

Seven Steps to Better Business Development

March 09, 2012
CUs are redefining the art of business development, realizing this practice requires building strong relationships, reaching out to companies’ key decision-makers, and moving beyond SEGs. READ MORE

Get Off the Conveyor Belt of Life

March 09, 2012
Life is one big, crazy, busy conveyor belt packed with commitments and to-do lists. And then we die. READ MORE

Marketing Conference Garners Record Turnout

March 08, 2012
Members of the CUNA Marketing & Business Development Council Executive Committee urge collaboration. READ MORE

Enhance Direct Mail with QR Codes

February 13, 2012
While use of QR codes is picking up steam, there remains untapped potential as well as errors in how they’re being used. READ MORE

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