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Articles Tagged with 'marketing'
Slithering Toward a Solution
February 04, 2013
Band-Aid approaches to solving dilemmas eventually create more problems than they solve.
CU Marketers Take a Multichannel Approach
February 01, 2013
‘Marketing is only as effective as the people putting it together.’
Seven Steps to Better Business Development
January 15, 2013
CUs are realizing the importance business development, but aren’t sure how to approach it.
Look Outside the CU Movement for Rewards Inspiration
December 28, 2012
Nearly 90% of U.S. consumers participate in some type of rewards program.
Entering the World of Social Media
October 24, 2012
Be patient with social media. It takes time to accumulate critical mass, identify influencers, and resolve issues.
CU Mission Should Engender Passion and Caring
October 17, 2012
CUs must evolve, but they must ‘never abandon their lifeboat.’
Social Media Opens Door to Member Engagement
October 10, 2012
CUs aren’t close to tapping the power of social media in telling consumers what they have to offer.
Nine Top Online Marketing Resources
July 30, 2012
Multiple online components, from websites to new scanning technology, fill out the marketer's tool kit.
CFPB Outlines Card Marketing Guidelines
July 25, 2012
Banks' high-pressure tactics’ on credit card add-on products lead to CFPB’s first enforcement action.
CUs Growing Green
July 01, 2012
Green lending is relatively new at credit unions, and data about it is limited.
Credit Union Magazine
December 2013 digital edition
League Presidents Pass the Torch
Unbankable: The Noble Birth of Credit Unions
CUs Can Expect Economic Tailwinds
A Look Back With Jeff Post
Survey: Young Credit Card Users are Better Credit Risks
We are looking for a strategic planning facilitator option. Does anyone have a firm or firms that they are willing to recommend?
Good list of five, with room for a 6th, i.e., avoid cheerleaders as directors. When it comes time for a constructive critical thoughts to be raised by senior governance directors, cheerleaders add no value other than making themselves feel valuable because of 'feel good' fairy dust they want to sprinkle over everything said and everything done. That's not Governance, that's Cheerleading, and it requires a change of uniform and a change of title.
Great advice Barry! -Mary Ann Schlung Colorado Credit Union
I had the pleasure to attend this year conference. Josh was dynamic speaker. Love the "why" message.
Amen, Amen, Your financial well being has a lot to do with the time of your birth. I used to envie those guys at Employers Insurance who came home from WWII and stepped right into a growing economy full of opportunities. Never gave much thought tot he fact that their "opportunities" occurred because they had survived the Depression and hadn't been among those killed in action in the Great War. They wer, frankly, in short supply.
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