Articles Tagged with 'marketing'

Challenge Your Marketing Assumptions

February 08, 2011
'If more members are waiting 90 days to take advantage of auto loan offers, perhaps our CU should rethink its sales cycle.' READ MORE

Millennials Need CUs—They Just Haven’t Met You Yet

January 18, 2011
A Microsoft white paper explores what millennials and boomers think about financial institutions and personal financial management tools. READ MORE

Stuck at '12:00?'

December 27, 2010
Participating in social media is risky but necessary. READ MORE

Stay in Front of Members

August 01, 2010
Consciously or not, credit unions amass immense amounts of data about their members. Analyzed properly, those data can be the basis of intensely focused, highly productive marketing approaches that recognize demographic differences among members. READ MORE

Marketing in a Digital World

August 01, 2010
Marketers and consumers are opting for blogs, tweets, and social media over traditional channels. READ MORE

Marketing Smarter

August 01, 2010
CUs' targeted, relationship-based marketing campaigns are bearing fruit. READ MORE

Blogs, Apps, and Demographics

August 01, 2010
Make sure marketing strategies evolve with technology and your CU's market. READ MORE

Speakers Detail Keys to Business Lending Success

July 13, 2010
CUs must be fast, competitive, and flexible to serve small-business members successfully. READ MORE

Eight Marketing Changes You Can't Ignore

June 29, 2010
Overwhelmed by new marketing channels? These eight assertions will help you put larger marketing trends into context. READ MORE

'Traditional Marketing is Dead'

April 27, 2009
Forget direct mail, television advertising, and other mass media marketing, advises consultant Denise Wymore. READ MORE
Credit Union Magazine

Credit Union Magazine

October 2014

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