Community Service

Sketch Artist Brings CU Stories to Life

CUs’ shared vision took animated form at CUNA’s America’s CU Conference.

August 01, 2014
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Armed with a marker and paper, sketch artist Kate Rutter created a series of mini-masterpieces illustrating the many ways credit unions across the nation foster the Unite for Good goal that “Americans choose credit unions as their best financial partner.”

These drawings, formulated through conversations with many of the 1,200 conference attendees, adorned the Unite for Good wall in the exhibit hall ballroom.

Share your credit union’s story of removing barriers, creating awareness, and fostering service excellence at

Unite for Good Principles

  • To realize CUNA’s shared strategic vision of Americans choosing credit unions as their best financial partner, credit unions should develop strategies and take actions to:
  • Remove barriers by actively participating in credit union grassroots activities and the political process.
  • Create awareness by expanding your outreach and image in the community.
  • Foster service excellence by offering a complete set of forward-looking and constantly improving financial services to members of all backgrounds and life stages.

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