CFO 2.0

Today’s CFOs must understand the CU’s strategic plan and provide feedback.

May 01, 2014
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Today’s chief financial oficers (CFO) must clearly understand the credit union’s strategic plan and provide feedback on the business model, according to “Portrait of a Modern CFO,” a white paper by the CUNA CFO Council.

Key issues and emerging priorities for them include:

  • Increasing regulatory requirements that demand CFOs pay close attention to compliance;
  • Technological advances, such as big data tools, that allow the reconfiguration of finance processes and provide new business insights;
  • Risk management approaches that lead CFOs to play an active role in determining organizational risk; and
  • Public relations and stakeholder management, as CFOs increasingly have a public profile and responsibility to represent the corporate brand.

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