Marketing

Opening Scenes From MBD14

A photographic look at the annual CUNA conference.

March 14, 2014
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Denise Gabel, emcee for the CUNA Marketing & Business Development Council Conference in Orlando, urges CU marketers and business developers to "figure out your passion." Doing so helps people clarify their strengths and their professional and personal roles. CUs, she says, are clear about why they do what they do—to help members. "But sometimes they're off track regarding 'what' and 'how.'"

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