ShareJust keep swimming
Too often we forget that progress is made in stretches. We don't have to hit a home run to reach home plate.
Even small advances get us where we need to go. The key is to step up, make a decision, and execute.
The idea that little things can provide big effects was tested in 1963 with what’s called the Butterfly Effect.
The question? Could the flap of a butterfly’s wings in Singapore affect a hurricane in North Carolina? The answer? Yes.
Ponder this: Are you consistently making tiny decisions that have the potential to produce enormous, though sometimes distant, effects?
Don't fail to innovate
Credit unions can't afford to be like many other industries—asleep and content with how things have always been.
In the past, change hasn’t been required to realize success. This is no longer the case.
Failure to innovate will not lead to death overnight—but it will over time.
Innovation is about reworking how your credit union does things, incrementally or radically. It’s about keeping pace as to not become irrelevant. It’s about sensing and responding.
It’s about survival.
MICHELLE HUNTER is senior vice president, marketing and development, for Credit Union of Southern California and vice chair of the CUNA Marketing & Business Development Council.
