Icon Icon Icon Icon
Forgot your password?
Home » The Consumer Awareness Crisis

Marketing

The Consumer Awareness Crisis

Awareness of CUs is alarmingly low. One-half of consumers ages 18 to 24 don’t know what a CU is.

By Sharyn Alden
February 24, 2011
Comments (0)

KEYWORDS consumer advertising education awareness
/ PRINT / ShareShare / Text Size +
Larger Smaller
[X]
Why has annual CU membership growth been only about 1.5% during banks’ worst public-relations crisis in a generation?
To view the full article, or subscribe to Credit Union Magazine.

Subscribe to Credit Union Magazine

Subscribe to Credit Union Magazine today and you’ll get 12 issues of thought-provoking, innovative credit union coverage for only $69.

Celebrating the credit union spirit, Credit Union Magazine showcases innovative practices and people, and provides leaders with the thought-provoking information they need to meet their business challenges.

magazine feb 2010

Beyond the monthly print magazine, subscribers also have access to:

  • A digital edition, an interactive format for added convenience 
  • Online content at creditunionmagazine.com

SUBSCRIBE NOW!

 

register

RSS